CDPPlatformAnalyst

We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry. This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us. THE ROLE The CDP Platform Analyst helps ensure Everpure’s customer and account data is accurate, trusted, and ready for activation across Hightouch, Snowflake, Salesforce, and Marketo. In this role, you’ll strengthen the reliability of the data foundation that powers marketing, sales, analytics, and AI use cases. You’ll partner across Marketing Operations, Revenue Operations, Data Engineering, and Analytics to improve platform health, resolve data issues at the source, and increase confidence in how customer data is governed and used across the business. WHAT YOU’LL DO Improve the reliability of Everpure’s customer data platform by supporting Hightouch administration, validating data synchronization across Snowflake, Salesforce, and Marketo, and monitoring audience, identity resolution, and activation workflows to keep downstream processes running smoothly. Build and scale SQL-based data quality checks that validate record counts, field completeness, attribute consistency, data freshness, segment membership, and sync accuracy across systems, enabling earlier detection of issues before they affect campaigns, lead routing, or reporting. Investigate data discrepancies across Hightouch, Snowflake, Salesforce, and Marketo, identify root causes, and drive remediation with cross-functional partners to improve data accuracy, usability, and trust. Define and operationalize data governance standards, including data definitions, metadata standards, business rules, naming conventions, and taxonomy practices that create a more consistent and scalable customer data foundation for marketing and reve