MECCA

beauty

CategoryMarketingLead

richmond, virginia, united states FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Category Marketing Lead at MECCA. Skills: end-to-end execution of category and brand marketing initiatives, planning and execution of omni-channel brand partner campaigns, develop and implement annual marketing plans, align marketing activity with category priorities and growth opportunities, manage briefs, campaign development, and cross-functional delivery, deliver post-campaign insights and continuously optimise performance and future planning. Lead the end-to-end execution of category and br”

What You'll Achieve.

connecting our customers to the world’s best beauty brands; commercial outcomes; optimise performance and future planning

Industry & Context.

beauty
Problems you'll solve

solutions-focused mindset

What They're Looking For.

Must Have

4+ years’ experience in marketing within a brand or agency environment, Proven ability to deliver multi-channel campaigns with commercial outcomes, stakeholder management skills, with the ability to influence across cross-functional teams, Excellent communication and project management capabilities, balancing multiple priorities, A proactive, solutions-focused mindset with a passion for innovation and continuous improvement

Nice to Have

retail or omni-channel preferred

What You'll Do.

Lead the end-to-end execution of category and brand marketing initiatives

ensuring all activity aligns with MECCA’s broader strategy and Brand DNA.

Lead the planning and execution of omni-channel brand partner campaigns across MECCA’s portfolio

Develop and implement annual marketing plans for strategic brands

in partnership with internal stakeholders and brand partners

Partner with Brands & Buying to align marketing activity with category priorities and growth opportunities

Act as the key contact for brands

and cross-functional delivery

Deliver post-campaign insights and continuously optimise performance and future planning

How You'll Work.

Team & Collaboration

Partner with Brands & Buying to align marketing activity with category priorities and growth opportunities; managing briefs, campaign development, and cross-functional delivery; ability to influence across cross-functional teams

Communication Scope

Excellent communication

Process & Methodology

Excellent communication and project management capabilities, balancing multiple priorities

Full Job Description

At MECCA, our marketing team brings brands to life through innovative, customer-first storytelling. As a Category Marketing Lead, you’ll play a key role in shaping and delivering impactful omni-channel campaigns that connect our customers to the world’s best beauty brands. **The Role You Could Play:** Reporting into the Marketing team, you will lead the end-to-end execution of category and brand marketing initiatives, ensuring all activity aligns with MECCA’s broader strategy and Brand DNA. You will: * Lead the planning and execution of omni-channel brand partner campaigns across MECCA’s portfolio * Develop and implement annual marketing plans for strategic brands, in partnership with internal stakeholders and brand partners * Partner with Brands & Buying to align marketing activity with category priorities and growth opportunities * Act as the key contact for brands, managing briefs, campaign development, and cross-functional delivery * Deliver post-campaign insights and continuously optimise performance and future planning **What You Will Bring:** You are a collaborative and commercially minded marketer who thrives in a fast-paced, dynamic environment. Ideally, you will bring: * 4+ years’ experience in marketing within a brand or agency environment (retail or omni-channel preferred) * Proven ability to deliver multi-channel campaigns with strong commercial outcomes * Strong stakeholder management skills, with the ability to influence across cross-functional teams * Excellent communication and project management capabilities, balancing multiple priorities * A proactive, solutions-focused mindset with a passion for innovation and continuous improvement **Your Life At MECCA** Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn’t be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable—and have a bit of fun along the way! So

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