UOB
banking
CardProductManager
“Card Product Manager at UOB. Skills: credit card product management, acquisition sales, product management strategy & initiatives, market research, project management. Understand credit card product schemes, card product features, market trend to derive card acquisition campaigns.. Be owner of Unsecured Onboarding process, update and enhance the process where applicable.”
What You'll Achieve.
drive revenue; manage cost & attrition; boost acquisition across all card products; become best-in-class products; achieve business targets
Industry & Context.
What They're Looking For.
Must Have
Bachelor’s degree in banking, finance, business, or a related field., Minimum 3-4 years of experience in the retail business area with a focus on credit card product management, acquisition sales, data analysis and marketing., Basic understanding of revenue models to identify product profitability., Number oriented and familiar with key drivers of P&L, Excellent communication skills to build relationship with stakeholders and partners to execute initiatives and strategies, Excellent strategic thinking skills and time/project management to meet tight deadlines, Advanced Excel skills, PowerPoint and presentation skills and familiar with digital and social media marketing concepts
What You'll Do.
Understand credit card product schemes
card product features
market trend to derive card acquisition campaigns.
Be owner of Unsecured Onboarding process
update and enhance the process where applicable.
Conduct regular profitability analysis to understand business performance & profitability of each campaigns & spending on investment.
Develop and execute product management strategy & initiatives to drive revenue
manage cost & attrition and boost acquisition across all card products.
Perform comprehensive market research to understand UOB credit card positioning and areas for improvement to become best-in-class products
Manage product control to ensure full compliance to product T&C
regulatory requirements
and fair customer treatment
Manage acquisition gift stocks
reconciliation with vendor and finance team for marketing expense management.
Maintain relationship with partners to implement campaigns to enhance product benefits
Build marketing materials for customer communication and product marketing/promotion schemes
Develop business tracking reports across product revenue drivers to achieve business targets
How You'll Work.
Team & Collaboration
build relationship with stakeholders and partners to execute initiatives and strategies; Project management skill to drive key stakeholders to work towards desire target acquisition.; Work in a team with shared responsibilities
Communication Scope
Excellent communication skills to build relationship with stakeholders and partners to execute initiatives and strategies
Process & Methodology
time/project management, Project management skill to drive key stakeholders to work towards desire target acquisition.
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