Takeda
CampaignsManager
“Campaigns Manager at Takeda. Skills: Digital marketing campaigns, Campaign management, Stakeholder management, Marketing technology. Define campaign needs and objectives. Coordinate digital marketing campaigns”
What You'll Achieve.
Delivering on briefs; Meeting timelines; Meeting quality standards; Driving use of marketing automation tools
Industry & Context.
Finding solutions to challenges; Testing opportunities; Audience targeting; Content selection
What They're Looking For.
Must Have
Experience of 3rd party management, Digital-based project management experience/exposure, Proficiency using marketing automation technologies, Understanding of front-end digital experiences, Familiarity with API integrations, Experience of the development and delivery of end-to-end integrated marketing campaigns, Experience of user acceptance testing, Comfortable communicating/translating technical concepts to non-technical audiences
Nice to Have
Passionate to learn about new technologies, Driven by desire to use data and analytics to shape customer experiences, Comfortable in finding solutions to challenges
What You'll Do.
Define campaign needs and objectives
Coordinate digital marketing campaigns
Ensure campaign briefs are created and executed
Fulfill integrated marketing technology requirements
Act as voice of marketer in development
Ensure brand guidelines and best practice
Provide actionable recommendations
Provide campaign materials for approval
Drive use of marketing automation tools
How You'll Work.
Team & Collaboration
Work with UK / Irish marketing teams; Collaborate with local and EUCAN stakeholders; Work with Digital, Data and Technology functions; Own relationship with Campaign Operations Fulfilment Partner
Communication Scope
Communicating technical concepts to non-technical audiences
Process & Methodology
Digital-based project management, End-to-end integrated marketing campaigns
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