Backflip
FinTech
BusinessSystemsManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Business Systems Manager at Backflip. Skills: HubSpot administration, System integration, Data governance. Own HubSpot governance end-to-end. Establish request, prioritization, change-management process”
What You'll Achieve.
All HubSpot configuration changes flow through a documented, well-understood request and prioritization process.; Stakeholders trust the process and the system; The Zapier and automation layer is materially smaller, fully documented, and intentionally justified; A permissions framework is in place, enforced, and reviewed quarterly.; Data quality at the field level is measurably better than it was at start; LoanPro reaches steady-state ownership under this role within 6 months, with no implementation slippage during the transition; Cross-functional partners (Sales, Capital Markets, Servicing, Engineering, Finance) consistently report that systems decisions are faster, better-reasoned, and less reactive than they were before this hire; You adopt AI into your workflow and are eager to find tech-forward ways to gain efficiency and reduce manual work
Industry & Context.
reason across system boundaries; push back constructively when requests point in the wrong direction; Trace every incoming request to first principles; surface system-of-record violations before they get built; identify when workflows or duplicate fields are compensating for missing integrations; recommend the right architectural answer (not just the requested one); flag cross-boundary issues even where this role does not have primary ownership; resolving systems requests with judgment rather than reflex
occasional travel required (company offsites, etc.)
What They're Looking For.
Must Have
5+ years of experience in business systems, RevOps, systems administration, or a similar role at a high-growth fintech, lender, or operations-heavy SaaS company, 2+ years of hands-on CRM administration experience (HubSpot, Salesforce, or similar), Personally configured custom objects, properties, workflows, permissions, and integrations in a production CRM, Demonstrated experience auditing and rationalizing an automation layer (Zapier, Workato, native HubSpot workflows, or similar), integration and data architecture instincts, Comfortable with APIs, webhooks, JSON, and basic SQL at a fluent-reader / occasional-writer, Track record of constructive pushback
Nice to Have
Experience in lending, financial services, or another transactional environment is a plus, Direct or adjacent experience with a loan management system (LoanPro, NLS, Mortgage Cadence, FICS, or similar) is a plus, 1+ year of experience working in a remote or distributed environment is preferred
What You'll Do.
Own HubSpot governance end-to-end
change-management process
Enforce role-based permissions framework
consolidate automation layer
Document and justify workflows
Own HubSpot data integrity roadmap
Remediate existing issues
Coordinate with Engineering on integration
Trace incoming request to first principles
Surface system-of-record violations
Identify compensating workflows
Recommend right architectural answer
Support LoanPro implementation
Absorb discrete workstreams
Take over vendor coordination
Assume full operational ownership
Maintain working knowledge of adjacent systems
Flag cross-boundary issues
Serve as connective tissue
resolve systems requests
Build frameworks and processes
How You'll Work.
Team & Collaboration
Serve as the connective tissue between business operations, Engineering, and external vendors; Coordinate with Engineering on any integration that reads from or writes to HubSpot; Cross-functional partners (Sales, Capital Markets, Servicing, Engineering, Finance) consistently report that systems decisions are faster, better-reasoned, and less reactive than they were before this hire
Full Job Description
Overview Backflip is a venture-backed FinTech committed to becoming the leader in residential real estate investment financing. Our vision is to increase people’s love for their communities by investing in housing and improving the physical world. To do that, we need people who are inspired to modernize real estate investing by connecting entrepreneurs with sophisticated capital. Backflip’s capital product menu consists of fix and flip financing (RTL), single family rental loans (DSCR), and New Construction. The Business Systems Manager owns the governance, configuration, and integration integrity of Backflip’s core business systems — starting with HubSpot and growing into LoanPro. This is a hands-on, judgment-driven role: not an engineer, not a project manager, but the dedicated systems operator who administers HubSpot end-to-end, reasons across system boundaries, and pushes back constructively when requests point in the wrong direction. This role plays a critical part in ensuring our systems remain clean, well-integrated, and trusted as sources of truth as the business scales. This position reports to the Chief Product & Technology Officer and offers the opportunity to play a foundational role in scaling Backflip’s systems infrastructure as the company grows. This is a remote role, with occasional travel required (company offsites, etc.). WHAT YOU’LL DO - Own HubSpot governance end-to-end — establish a formal request, prioritization, and change-management process for all configuration and data changes; design and enforce a role-based permissions framework with field-level restrictions and data entry standards - Audit, rationalize, and consolidate the Zapier and broader automation layer that writes to HubSpot or other core systems — documenting and justifying each remaining workflow against a “could this be a native integration?” test - Own the HubSpot data integrity roadmap — remediate existing issues, prevent new ones, and coordinate with Engineering on any integ
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