Brodie League
Sports
BusinessDevelopmentRepresentative
Neural analysis suggests this role is
optimal for Mid candidates.
“Business Development Representative at Brodie League. Skills: Business Development, Sales, Relationship Building, Market Expansion. Drive U. S. Market Expansion. Own the full sales cycle from prospecting through to close”
What You'll Achieve.
Help lead Brodie’s expansion across key U. S. markets; Identify and launch new opportunities across the United States; Build repeatable expansion and sales processes that scale with the business across North America; Help build a predictable outbound sales motion; New partnerships and revenue opportunities are consistently being generated; Sales processes and outreach frameworks are documented and scalable; Helping influence future expansion opportunities across North America; You’ve built familiarity with Brodie’s leagues, U. S. target markets, & community; Outbound outreach and pipeline generation are actively underway; You’ve developed meaningful conversations and opportunities with prospective partners; CRM activity and reporting are clean, organized, and reliable; You’re contributing ideas that improve how Brodie approaches growth and partnerships; You’ve helped build a predictable outbound sales motion; New partnerships and revenue opportunities are consistently being generated; Sales processes and outreach frameworks are documented and scalable; You’ve become a recognizable and trusted extension of the Brodie brand; You’re helping influence future expansion opportunities across North America
Industry & Context.
5 days in office at our Toronto HQ
What They're Looking For.
Must Have
3+ years of experience in sales, business development, partnerships, or account growth, outbound and relationship-building skills, Comfortable prospecting and generating your own pipeline, Experience managing conversations from first touch through close, communication and presentation skills, Highly self-motivated and comfortable operating autonomously, Ability to thrive in fast-paced, evolving environments, Passion for sports, community, hospitality, events, or experiential brands, 5 days in office at our Toronto HQ
Nice to Have
Experience working with or selling into the U. S. market is highly preferred., Experience in startup or high-growth environments, Background in sports, events, hospitality, fitness, lifestyle, tech or entertainment industries, Experience building or improving sales processes, Familiarity with CRM and pipeline management systems (i. e. Salesforce, HubSpot, Ashby, Pipedrive, or similar platforms), Experience selling partnerships, sponsorships, memberships, or experiential products/services
What You'll Do.
Market Expansion, Own the full sales cycle from prospecting through to close, Identify gyms and facilities within Brodie’s key U.
expansion demographics and secure new partnership opportunities, Build relationships with gym owners, local businesses, brands, community organizations, and strategic partners, Lock in facilities and help launch new league locations from the ground up, Recruit and secure a minimum of 24 founding captains per league to help establish early community engagement and league success, Partner closely with Operations, who will then take over and continue growing and managing league relationships post-launch, Develop outbound strategies across email, phone, LinkedIn, networking, and events, Help expand Brodie’s footprint across existing and new U.
markets, Collaborate closely with internal teams to ensure partner and customer experiences, Help create repeatable outreach strategies, playbooks, and sales cadences, Track pipeline activity and performance metrics within CRM systems, Contribute ideas around positioning, packaging, pricing, and go-to-market strategy, Continuously test and improve messaging, outreach, and conversion strategies, Help establish foundational sales infrastructure as the company scales, Act as an ambassador for Brodie within the community, Build authentic relationships that align with Brodie’s culture and energy, Attend networking events, league nights, activations, and community initiatives where required, Bring a high-energy, people-first presence to every interaction.
How You'll Work.
Team & Collaboration
Work closely with leadership across operations, marketing, partnerships, and growth; Collaborate closely with internal teams to ensure partner and customer experiences; Partner closely with Operations; Contribute ideas that improve how Brodie approaches growth and partnerships; Help build repeatable expansion and sales processes that scale with the business across North America; Culture of collaboration and teamwork in office
Communication Scope
Communication skills; Presentation skills
Full Job Description
Type: Full-time Location: Toronto, ON Salary: $70,000 - $90,000 CAD Reports To: Chief Executive Officer COMPANY OVERVIEW 50,000 athletes. 20 locations. Millions of views. Brodie League is more than a basketball league, it’s a community. As one of North America’s fastest-growing sports brands, Brodie League is redefining adult recreational basketball by delivering an elevated, professional-quality experience rooted in culture, competition, and community. Our mission is to make every league night the best night of the week for our athletes. ROLE OVERVIEW We’re looking for a highly driven, relationship-focused sales professional to help lead Brodie’s expansion across key U.S. markets through outbound business development, strategic partnerships, and market launch initiatives. Based out of our Toronto HQ, this individual will focus heavily on identifying and launching new opportunities across the United States by securing facilities, building local partnerships, and establishing strong founding communities within each new market. You’ll work closely with leadership across operations, marketing, partnerships, and growth while helping build repeatable expansion and sales processes that scale with the business across North America. This role is ideal for someone who: - Loves sports, community, and people - Is energized by fast-moving startup environments - Can confidently build relationships from cold outreach through to closed sales - Wants influence, ownership, and visibility within a growing company - Is excited to help shape a category-defining brand CORE RESPONSIBILITIES - Drive U.S. Market Expansion - Own the full sales cycle from prospecting through to close - Identify gyms and facilities within Brodie’s key U.S. expansion demographics and secure new partnership opportunities - Build relationships with gym owners, local businesses, brands, community organizations, and strategic partners - Lock in facilities and help launch new league locations from the ground up - R
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