Abbott Rapid Diagnostics
Diagnostics
BusinessDevelopmentRepresentative
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Business Development Representative at Abbott Rapid Diagnostics. Skills: Prospecting, Lead Qualification, Outbound Outreach. Act as a co-pilot to the Business Development Executive. Execute high-volume outbound prospecting”
What You'll Achieve.
Shared revenue goal with Business Development Manager: co-ownership of a $1.5MM target; Daily calls: 16+ per day; Activity metrics: number of calls, emails, and total touches per day; Meeting conversion: percentage of qualified leads converted into confirmed meetings; Lead qualification effectiveness and contribution to overall funnel health
Industry & Context.
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
What They're Looking For.
Must Have
Associate's degree or equivalent experience, communication skills, particularly in cold outreach and lead qualification, Ability to work in a fast-paced, metric-driven environment
Nice to Have
Experience in sales development, business development, or outbound prospecting, Proficiency with CRM systems and sales tools
What You'll Do.
Act as a co-pilot to the Business Development Executive
Execute high-volume outbound prospecting
Convert cold leads into warm opportunities
Qualify leads based on criteria
Schedule meetings or discovery calls
Maintain updates in Salesforce.com
Conduct targeted research
Perform daily outreach activity
Create a predictable flow of opportunities
Track conversion rates
Contribute insights to outreach strategies
Align on target accounts
Align on meeting goals
Align on outreach strategies
Partner with the sales team
Ensure smooth handoff of qualified leads
Maintain continuity in prospect engagements
Provide regular updates on activity
Provide updates on pipeline movement
Provide updates on meeting outcomes
How You'll Work.
Team & Collaboration
Work closely with the Business Development Executive; Partner with the sales team
Communication Scope
communication skills, particularly in cold outreach and lead qualification
Full Job Description
## **JOB DESCRIPTION:** Abbott Rapid Diagnostics is part of Abbott’s Diagnostics family of businesses, delivering industry-leading technologies to support diagnostic testing. The Business Development Representative supports the Business Development Executive (BDE) in driving revenue growth by identifying, qualifying, and nurturing prospective enterprise clients. This role focuses heavily on prospecting activities, including cold outreach, lead qualification, and scheduling high-quality meetings that contribute to the sales pipeline. The Business Development Representative plays a key role in generating new business opportunities and acts as a strategic co‑pilot to the BDE in achieving shared revenue goals. This job description will be reviewed periodically and is subject to change by management. **ESSENTIAL DUTIES AND RESPONSIBILITIES – (KEY ACTIVITIES)** **Business Development Support** * Act as a co‑pilot to the Business Development Executive, providing day-to-day support across prospecting, lead generation, and qualification activities. * Execute high-volume outbound prospecting through channels such as email, calls, LinkedIn, and ZoomInfo‑sourced contacts. * Convert cold leads into warm, sales‑ready opportunities through effective messaging, value positioning, and discovery questioning. * Qualify leads based on predefined criteria and schedule meetings or discovery calls for the Business Development Executive. * Maintain accurate and timely updates of all prospect interactions and workflow progress within Salesforce.com **Prospecting & Pipeline Development** * Conduct targeted research using ZoomInfo and LinkedIn to identify potential accounts and key decision makers. * Perform daily outreach activity, including cold calls (16+ per day), emails, and multi‑touch sequences. * Create a predictable flow of opportunities into the top of the sales funnel through consistent prospecting efforts. * Monitor lead quality, track conversion rates, and contribute insights to
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