Pendo
Tech / AI / Software
BusinessDevelopmentRepresentative-ANZ
Neural analysis suggests this role is
optimal for Entry candidates.
“Business Development Representative - ANZ at Pendo. Skills: Pipeline generation, Outbound prospecting, Account research, Salesforce management. Generate new, high-quality sales-qualified prospects for Account Executives. Research and target high-potential SaaS, software, and web application companies”
What You'll Achieve.
Create new, high-quality pipeline across key sales territories; Create qualified sales opportunities; Support territory plans and contribute to pipeline goals; Meet weekly and monthly performance goals, including activity, meeting, and pipeline targets; Stay accountable to measurable outcomes
Industry & Context.
What They're Looking For.
Must Have
1+ years of sales, lead generation, business development, customer-facing, or relevant internship experience, Experience using a CRM or sales system, such as Salesforce, HubSpot, Outreach, ZoomInfo, or a similar platform, written and verbal communication skills, with the ability to clearly engage prospects and internal stakeholders, Ability to research accounts, identify relevant prospects, and personalize outreach based on customer context, Motivation, resilience, and drive to succeed in a goal-driven sales environment, sense of urgency and ability to manage multiple priorities while staying accountable to outcomes, Willingness to learn in a fast-paced sales environment and apply feedback quickly, Team-first mindset and collaboration skills, especially when partnering with Account Executives and go-to-market teammates, Bachelor’s degree or equivalent work experience, Excitement to build expertise in SaaS, sales strategy, customer engagement, and Pendo’s platform
Nice to Have
Familiarity with product analytics, digital adoption, customer experience, or product management, Experience prospecting into software, technology, product, or revenue teams, Experience building cold calling and email campaigns, Interest in developing into an Account Executive or broader sales role, Familiarity with tools such as Salesforce, Outreach, Salesloft, ZoomInfo, LinkedIn Sales Navigator, or similar platforms
What You'll Do.
high-quality sales-qualified prospects for Account Executives
Research and target high-potential SaaS
and web application companies
Build and execute cold calling
and multi-channel outreach campaigns
Use sales data and market insights to recognize trends and prioritize outreach
Communicate and demonstrate the value of the Pendo platform to prospective customers
Maintain accurate activity
and pipeline records in Salesforce
Meet weekly and monthly performance goals
How You'll Work.
Team & Collaboration
Partner closely with Account Executives and the broader go-to-market organization; Partner with Account Executives to plan territory strategy and support pipeline creation; Align on target accounts, messaging, outreach priorities, and next steps for qualified opportunities; Collaboration skills, especially when partnering with Account Executives and go-to-market teammates
Communication Scope
Written and verbal communication skills; Ability to clearly engage prospects and internal stakeholders; Platform value communication
Full Job Description
The Team + The Role As a Business Development Representative at Pendo, you’ll join a high-performing sales team focused on creating new, high-quality pipeline across key sales territories. The team partners closely with Account Executives and the broader go-to-market organization to identify the right companies, understand their business challenges, and introduce them to the value of Pendo’s platform. In this role, you’ll research SaaS, software, and web application companies, identify relevant buyer personas, and build targeted outreach that creates qualified sales opportunities. You’ll gain hands-on training in software sales while learning how to prospect effectively, understand customer pain points, communicate Pendo’s value, and grow toward a future sales executive role. This role is hybrid, where you will work 3 days per week in our Sydney, NSW office. What this looks like day-to-day Pipeline generation: Generate new, high-quality sales-qualified prospects for Account Executives. You’ll focus on creating meaningful opportunities that support territory plans and contribute to pipeline goals. Account research: Research and target high-potential SaaS, software, and web application companies. You’ll identify relevant buyer personas and understand how Pendo can support their business and product goals. Outbound prospecting: Build and execute cold calling, email, social selling, and multi-channel outreach campaigns. You’ll personalize outreach based on account research, prospect priorities, and market signals. Market prioritization: Use sales data and market insights to recognize trends and prioritize outreach. You’ll focus your time on the accounts and personas most likely to benefit from Pendo. Account Executive partnership: Partner with Account Executives to plan territory strategy and support pipeline creation. You’ll align on target accounts, messaging, outreach priorities, and next steps for qualified opportunities. Platform value communication: Learn how to c
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