BrandReputation,SEO&PRManager

## Accountabilities Own and manage the organization’s online reputation across search engines, digital platforms, review sites, and online communities. Develop and execute SEO-driven brand reputation strategies to improve visibility, authority, and search engine rankings. Monitor brand mentions, search results, reviews, and digital conversations to identify risks, trends, and opportunities. Design and implement content strategies that strengthen brand credibility and support long-term SEO performance. Lead digital PR initiatives, including media outreach, guest posting, and thought leadership campaigns. Build and maintain high-authority digital assets, profiles, and content properties to reinforce brand presence. Manage rapid-response reputation strategies to address negative content, crises, or brand risks effectively. Collaborate with media partners, journalists, and influencers to secure positive coverage and visibility. Work with customer-facing teams to amplify testimonials, case studies, and positive customer experiences. Track and report on KPIs related to search visibility, sentiment analysis, and brand performance metrics. Identify and implement tools for automation, monitoring, and analytics to improve efficiency and scale efforts. Requirements: 3+ years of experience in SEO, Online Reputation Management, Digital PR, Brand Marketing, or related fields. Proven ability to improve brand visibility and manage search engine reputation outcomes. Strong understanding of SEO principles, search algorithms, content strategy, and digital authority building. Experience executing digital PR campaigns, media outreach, and influencer collaborations. Familiarity with reputation monitoring tools, social listening platforms, and analytics dashboards. Experience handling crisis communication and managing brand risks under pressure. Strong content creation skills with the ability to align storytelling with SEO and reputation goals. Awareness of AI-driven search trends, includ