Company
pharmaceutical
BrandManagerHypertension
Neural analysis suggests this role is
optimal for Mid candidates.
“Brand Manager Hypertension. Skills: Brand Strategy, Marketing Execution, Cross-Functional Collaboration. Lead brand launch preparation. Develop local marketing strategy”
What You'll Achieve.
Deliver budgeted or above sales growth; Ensure brand adoption; Ensure customer engagement; Ensure long-term brand success
Industry & Context.
Ability to synthesise complex data into clear insights and actions
What They're Looking For.
Must Have
Master’s degree in a scientific discipline with business/marketing affinity or a business degree with scientific affinity, Proven brand management experience, Experience managing complex, cross-functional projects, Product launch experience, Fluent in English and Dutch
Nice to Have
Experience within the pharmaceutical industry in Belgium and Luxembourg, Understanding of the BeLux healthcare and market access environment, Experience in market research, forecasting, and insight generation, Trilingual capability (English, Dutch, French)
What You'll Do.
Lead brand launch preparation
Develop local marketing strategy
Translate global brand direction
Develop promotional materials
Ensure regulatory compliance
How You'll Work.
Team & Collaboration
Work cross-functionally with Sales, Medical, Market Access and Global teams; Lead and align cross-functional brand teams; Work closely with Sales; Build and maintain network with stakeholders
Communication Scope
Ability to influence without direct authority
Process & Methodology
Experience managing complex, cross-functional projects, project management skills
Full Job Description
About the Role We are seeking a **Brand Manager** to prepare the launch and drive the national commercialisation of a key pharmaceutical brand. In this role, you will be responsible for developing and executing the local marketing strategy, translating global brand direction into impactful local plans, and delivering budgeted—or above—sales growth. You will work cross‑functionally with Sales, Medical, Market Access and Global teams to ensure strong brand adoption, customer engagement, and long‑term brand success. Key Responsibilities **Brand Strategy & Execution** * Lead the preparation and launch of the brand at national level * Translate global brand strategy into locally relevant positioning, messaging, and tactical plans * Champion the brand internally and externally to drive short‑term performance and long‑term success * Continuously adapt brand plans to reflect market dynamics, competitive landscape, and customer needs **Customer & Market Insight** * Act as the product, competitor, and market expert for the assigned brand * Integrate qualitative and quantitative insights from market research, field feedback, and performance data into brand strategy * Ensure customer‑centric thinking is embedded in all marketing activities **Omnichannel Marketing** * Develop and deliver impactful promotional materials and campaigns across digital, print, and face‑to‑face channels * Maximise the effective use of commercial and medical channels through strong cross‑functional collaboration **Cross‑Functional Collaboration** * Lead and align cross‑functional brand teams * Work closely with Sales to ensure strong understanding and execution of campaigns * Provide training and brand education to the field force and other customer‑facing teams * Build and maintain a strong network with key internal and external stakeholders **Financial & Compliance Responsibility** * Own and manage the brand budget * Ensure all activities comply with external regulations and internal policies, includ
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