Spin Master

Children's toy, entertainment and digital gaming

BrandManager

£55–85k ~AI est. Marlow, Buckinghamshire, United Kingdom FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Manager candidates.

The Brief

“Brand Manager at Spin Master. Skills: Brand management, Marketing campaigns, Consumer marketing. Manage brands to exceed annual corporate goals. Lead development of UK plan to present to”

What You'll Achieve.

Exceed annual corporate goals; Deliver required MC% and $ levels

Industry & Context.

Children's toy, entertainment and digital gaming
Problems you'll solve

Mix management

What They're Looking For.

Must Have

2-3 years relevant marketing experience, Marketing qualifications

Nice to Have

Degree educated with marketing/business qualifications, Marketing qualifications (Degree, Diploma in Marketing (DipM) or other recognised qualifications from the UK or overseas), Toy Industry or other kid-related industries experience

What You'll Do.

Manage brands to exceed annual corporate goals

Lead development of UK plan to present to

Secure necessary levels and breadth of retail support

Develop long term brand equity for brands

Manage brands’ forecasting

Manage sku management

Manage retail activity

Ensure high turns at retail and in Distribution

Work with Spin Master international offices and GBU’s

Maintain high level of engagement with GBU teams

learnings and best practice with European

Develop and manage consumer marketing campaigns

Manage TV/Media planning

Manage TV/Digital Commercial Production

Work closely with relevant marketing agencies

Develop UK marketing plans

Manage mix/pricing to achieve annual financial objectives

Manage item pricing to achieve margin goals

Manage mix and marketing spends to deliver required

Review and implement regular changes as part of

Review brands on a regular basis to ensure

Produce tools necessary to support Sales Team

Manage attendance at UK Toy Fair

Ensure brands are well represented

Attend any other international toy fairs

How You'll Work.

Team & Collaboration

Work across all departments; Work with external stakeholders; Cross-functional teams; Retailer previews

Communication Scope

Presenting to internal teams; Presenting during retailer previews

Process & Methodology

Sales and Operational Planning

Full Job Description

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application. Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company? At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you! ## ## Job Description: Spin Master is a leading global children's entertainment company, creating exceptional play experiences through it’s three creative centres: Toys, Entertainment and Digital Games. With distribution in over 100 countries, Spin Master is best known for award-winning brands PAW Patrol®, Bakugan®, Kinetic Sand®, Air Hogs®, Hatchimals®, Rubik’s Cube® and GUND®, and is the global toy licensee for other popular properties. **What will you work on?** We are looking for a Brand Manager to join the team! In this role you will have the direct brand responsibility for Gabbys Dollhouse /Games categories. **How will you create impact?** * Manage brands to exceed annual corporate goals – revenue, margin, market share, consumer demand. Lead the development of a UK plan to present to trade/retail partners, through previews and Toy Fairs, to secure necessary levels and breadth of retail support. * Develop long term brand equity for your brands through a hands-on approach to managing your brands’ forecasting, sku management, retail activity and TV placement (where appropriate). Use all tools available (e.g. POS, Circana, brand health checks, mix management) to ensure high turns at retail and in Distribution Centre. * Work with Spin Master international offices and GBU’s (Global Business Units) to develop UK brand plan. Maintain a high level of engagement with GBU teams and through regular GBU calls – be visible and vocal! Work with European marketing teams to share ideas,

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