Sanofi
pharmaceutical
BrandManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Brand Manager at Sanofi. Skills: Brand strategy, Marketing execution, Customer insights. Make market observations. Identify customer insights”
What You'll Achieve.
Achievement of project KPI
Industry & Context.
Analytical skills
What They're Looking For.
Must Have
Bachelor's degree, 2-3 years experience in pharmaceutical industry, Experience in multinational company
Nice to Have
Major in medical or pharmacy, New launch experience
What You'll Do.
Make market observations
Identify customer insights
Extract findings from clinical literature
Drive strategies and tactics
Prioritize positioning
Execute product strategy
Design innovative projects
Implement marketing plan
Monitor marketing plan
Control marketing plan
Develop promotional mix
Setup training for sales team
Ensure compliance with finance
How You'll Work.
Team & Collaboration
Working with cross-function teams
Process & Methodology
Project management
Full Job Description
**KEY ACCOUNTABILITIES:** _Integrating Customer Insights & Analytics_ * Interacts with all customer groups to make market observations and identify potential insights cross broad range of healthcare solutions/disease areas * Extracts key findings from clinical literature to use in driving strategies/tactics for customers. _Brand and Portfolio Strategy_ * Prioritizes appropriate targeting, positioning and messaging across all customer segments _Marketing Mix and Execution_ * Drives consistent execution of product strategy with appropriate key performance indicators * Design and execute innovative projects through working with cross-function teams to ensure achievement of project KPI * Implement, monitor and control the marketing plan to modify / adapt the marketing mix of activities to achieve objectives * Develop roubust promotional mix and setup training for sales team * Ensures compliance with finance and budgeting practises, and manage budget within agreed limits **JOB-HOLDER ENTRY REQUIREMENTS:** **_Education:_** * Minimum bachelor’s degree * Major in medical, pharmacy is desired, other majors such as biology, biological chemistry and marketing will also be considered ** _Experience & knowledge:_** * At least 2-3 years experience in the pharmaceutical industry, or consulting firm with extensive health care experience * Experience in multinational company is must * Experience in new launch experience is desired ** _Core competencies:_** * Good level of English language (spoken/written) * Proactive and independent attitude * Strong analytical skills and learning agility * Experience with building forecast models, valuations, PowerPoint presentations * Excellent project management skill * Good team working and cross-functional capability * Adaptability/Flexibility # Pursue _progress_ , discover _extraordinary_ Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in
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