BrandManager

**Job Purpose:** The Brand Manager will be primarily focused on executing on the Marketing strategy and will be responsible for a wide variety of projects, including, but not limited to HCP and Patient Marketing, Convention Planning, Promotional Speaker Training, Sales Communications and Budget Management. **Key Areas of Responsibility:** •Congress Planning –including creation of all promotional materials, coordination of meetinglogistics, communications and post meeting follow up •Development and execution of the Promotional Speaker Program, including speaker training,materials development, communications and follow up •Build, drive and manage engagement and interactions with KEEs and stakeholders in the respiratorycommunity. •Contribute to the development of marketing promotional materials aligned with brand strategyLead or support internal submissions and reviews (medical/legal/regulatory) •Participate in all brand planning and budget meetings and assist in development of brand planningdeliverables •Manage brand budget to ensure maximum ROI for investments, and that annual budgets are notexceeded •Manage, contracts, MSAs, SOWs and POs for all vendors •Support and build collaborative relationships with the respiratory matrix teams (sales, marketaccess, sales operations, medical) •Oversee effectiveness of programs and initiatives including success tracking criteria and KPIs. Sharesuccesses and best practices •Demonstrate and in-depth understanding of the market and competitive landscape and support thecompany in the identification of new market opportunities, in line with brand strategy •Identify actionable brand insights that help shape brand strategy and direction •Research trends, platforms, and experiences that can drive innovation and performance •Accountable for ensuring brands meet or exceed annual revenue and unit forecasts **Minimum Criteria and Competencies:** •Minimum 2 years Marketing Experience •Respiratory Experience is a huge asset • launch excellenc