Unifonic
Technology
Brand&ContentManager
Neural analysis suggests this role is
optimal for experienced candidates.
“Brand & Content Manager at Unifonic. Skills: Brand strategy, Content marketing, Creative development, Public relations. Manage visual identity. Evolve brand guidelines”
What You'll Achieve.
Strengthen brand awareness; Build trust; Support demand generation
Industry & Context.
Analytical thinking; Problem-solving; Use data; Find solutions
Spend up to 25 days per year working from anywhere
What They're Looking For.
Must Have
8+ years brand management experience, 8+ years creative marketing experience, 8+ years content marketing experience, 8+ years communications experience, Experience in technology business, Experience in SaaS business, Experience in platform business, Experience in high-growth business, Understanding of brand management, Understanding of content strategy, Understanding of integrated marketing campaigns, Excellent writing skills, Excellent storytelling skills, Excellent communication skills, Experience managing creative projects, Experience collaborating with designers, Experience collaborating with agencies, Experience collaborating with content creators, Experience collaborating with cross-functional teams, Familiarity with PR programs, Familiarity with media engagement, Familiarity with thought leadership initiatives, Analytical mindset, Ability to interpret marketing data, Ability to translate insights into action, Project management skills, Ability to manage multiple priorities, Experience in fast-paced environment, MENA market experience
Nice to Have
Arabic proficiency is an advantage, English proficiency is an advantage
What You'll Do.
Manage visual identity
Evolve brand guidelines
Ensure consistent application
Oversee creative asset development
Build creative workflows
Build efficient processes
Manage agency relationships
Manage freelancer relationships
Manage production partner relationships
Translate business objectives
Execute editorial strategy
Execute messaging initiatives
Execute content initiatives
Develop content calendars
Manage content calendars
Create thought leadership programs
Create executive communications
Create customer stories
Create campaign content
Coordinate thought leadership programs
Coordinate executive communications
Coordinate customer stories
Coordinate campaign content
Partner with PR agencies
Partner with media contacts
Secure media coverage
Secure speaking opportunities
Ensure content aligns with business priorities
Ensure content aligns with audience needs
Ensure content aligns with brand positioning
Support analyst relationships
Support research firm relationships
Support market influencer relationships
Coordinate analyst briefings
Coordinate report submissions
Coordinate information requests
Drive participation in analyst programs
Drive participation in industry evaluations
Monitor analyst insights
Monitor market trends
Inform content strategies
Inform positioning strategies
Partner with Marketing Operations
Track brand performance metrics
Track content performance metrics
Maintain campaign reporting
Maintain attribution frameworks
Connect marketing activities to outcomes
Monitor key performance indicators
Provide actionable recommendations
Contribute to marketing reporting
Contribute to performance reviews
How You'll Work.
Team & Collaboration
Marketing team; Product Marketing team; Growth team; Operations teams; Internal stakeholders; Creative agencies; Freelancers; Production partners; PR agencies; Media contacts; Industry analysts; Research firms; Market influencers; Marketing Operations
Communication Scope
Writing; Storytelling; Communication
Process & Methodology
Project management, Manage multiple priorities, Fast-paced environment
Full Job Description
Proudly recognized as a Great Place to Work®, we are an AI-native customer experience platform purpose-built for emerging markets. With more than 25 years of conversational AI research and development, we serve over 5,000 enterprises across MENA and are pioneering sovereign, agentic AI through our Agentic Studio platform. As the category takes shape, the way Unifonic is perceived — by buyers, analysts, media, and the broader market — is a strategic asset. This role owns that perception. We thrive on creativity, collaboration, and fun, where every idea is welcomed and celebrated. As shareholders in the company, we’re more than just communicators—we’re innovators shaping the future together. We are Unifones. Join us and be part of something extraordinary! Meet the team! The Marketing team is a collaborative group of professionals dedicated to driving business growth, strengthening brand presence, and enhancing customer engagement. Through strategic planning, integrated campaign execution, and data-driven decision-making, the team delivers impactful initiatives that support revenue objectives, generate market demand, and contribute to the company's overall success. By combining creativity, innovation, and analytical thinking, the team continuously adapts to evolving market trends, optimizes performance, and creates meaningful business outcomes that advance organizational goals. As a Brand & Content Manager, you will be responsible for shaping how the market understands and experiences Unifonic. You will lead the execution of the company’s brand strategy, creative development, content programs, public relations initiatives, and thought leadership efforts, ensuring a consistent and compelling brand presence across all channels. Working closely with Marketing, Product Marketing, Growth, and Operations teams, you will translate business priorities into impactful campaigns and strategic storytelling that strengthen brand awareness, build trust, and support demand generation
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