The New Environment

Brand&CommunicationSpecialist(Temporary)

€32–45k ~AI est. Spain FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Brand & Communication Specialist (Temporary) at The New Environment. Skills: Brand strategy, Campaign management, Content strategy. Create marketing strategies. Implement marketing strategies”

What You'll Achieve.

Boost brand focus; Boost product focus

Industry & Context.

Problems you'll solve

Extract learnings

What They're Looking For.

Must Have

3 years of experience in a similar role, Marketing & Communications global vision, Experience in 360º campaigns, digital data driven mindset

What You'll Do.

Create marketing strategies

Implement marketing strategies

Create communication strategies

Implement communication strategies

Develop 360 brand campaigns

Execute 360 brand campaigns

Develop 360 product campaigns

Execute 360 product campaigns

Collaborate on content strategy

Implement content strategy

Generate value for clients

Generate value for non-clients

Create customer centric communications

Create personalized communications

Identify marketing opportunities

Work with marketing areas

Manage campaign budget

Monitor campaign budget

Report on campaign budget

Be aware of new trends

Be aware of competitors

How You'll Work.

Team & Collaboration

External partners; Creative agencies; Content agencies; Production partners; Other marketing areas; Bank areas

Communication Scope

Personalized communications

Process & Methodology

Campaign budget management

Full Job Description

# **At ING we are looking for a Brand & Communication Specialist.** As a **Brand & Communication Specialist** you will: Create and implement marketing and communication strategies. Create, develop, and execute 360 brand & product campaigns to boost our brand and product’s focus on digital media. Collaborate in the development and implementation of the brand's content strategy, identifying insights and generating value for clients and non-clients. Create customer centric and personalized communications (commercial + operative + content comms). Identify marketing opportunities. Define KPI´s and analyze results to extract learnings. Work closely with other marketing areas (own media, paid media…) as well as the rest of bank areas to ensure all activities are implemented on time and in a consistent way. Work with external partners (creative agencies, content agencies, production partners…). Manage campaign budget and take responsibility for monitoring and reporting. Be the best brand ambassador. Be aware of new trends and competitors. **What are we looking for?** Want to know if this job is made for you? These are some of the qualities that we value the most for this role. And if the shoe fits… don’t hesitate to apply! 3 years of experience in a similar role Marketing & Communications global vision Experience in 360º campaigns, and passionate about the new environment: digital data driven mindset **What do we offer?** The time you spend at work, the challenges you face or the lessons you get are very important, but… What about your personal life? At ING we want your work to fulfill you in every way, and that is why we take care of even the smallest details. Check out what is waiting for you! **Be flexible my friend.** Our model is all about flexibility and accountability. Keeping both our customers and our colleagues’ needs in mind, you determine together which days you work at home and which you come to ING MAD to offer your best self. Do your thing. **Restaurant card.

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