DEPT®
Growth Invention
Associate,SEOStrategy
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“Associate, SEO Strategy at DEPT®. Skills: SEO Strategy, App Store Optimization, Technical SEO, Generative Search. Support technical audits, keyword mapping, schema implementation. Execute App Store and Google Play Store optimizations”
What You'll Achieve.
Increase quality traffic; Maximize site performance; Drive client value; Connect web and app performance to bottom-line business results; Ensure all reporting includes actionable insights and trend analysis
Industry & Context.
Analytical and reporting skills; Identify further optimization opportunities; Identifying trends that inform proactive strategy shifts; Support strategic efforts through data gathering and analysis
Candidates to be located in the Pacific time zone
What They're Looking For.
Must Have
1+ year of professional SEO experience, Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients, Familiarity with App Store Optimization (ASO) principles or a demonstrable passion to master mobile growth, Foundational understanding of technical SEO, content strategy, and analytics, The ability to audit client sites, identify common issues/errors, and support resolution, Knowledge of tools such as Google Search Console, GA4, Screaming Frog, and Semrush/Ahrefs, Analytical and reporting skills, Proficiency in the Microsoft/Google suite (Excel/Sheets, PowerPoint/Slides), Exceptional organization, writing, verbal communication, organization, and project management skills, Eagerness to roll up your sleeves, be hands-on, and grow quickly in the search marketing space, Candidates to be located in the Pacific time zone
Nice to Have
agency preferred, Familiarity with ASO tools (AppTweak, Sensor Tower), Prior experience with Apple Search Ads (ASA) or App Store Connect, A portfolio of "learning projects" (e. g. , a personal blog, a side-hustle app, or AI automation experiments), Certification in Google Analytics or specialized ASO courses, Intermediate knowledge of JavaScript and how it impacts search crawlers
What You'll Do.
Support technical audits
schema implementation
Execute App Store and Google Play Store optimizations
Assist optimizing for generative search environments
Own the lifecycle of deliverables
Manage deliverables from inception to completion
Define client SEO requirements and site changes
Manage development of deliverables
Coordinate directly with internal teams
Actively participate in internal training sessions
Stay ahead of algorithm updates
Share actionable flash reports
Assist running alpha/eta tests
Serve supporting role in client relationships
Participate in client calls
Assist with consistent communication
Provide follow-up on SEO recommendations
Assist preparing materials for meetings
Help build and interpret dashboards
Perform ongoing analysis and reporting
Connect SEO/GEO/ASO KPIs to business results
Explain the 'why' behind trends
Monitor algorithm updates
Uphold high standards of quality
Conduct thorough QA on personal work
Support strategic efforts through data gathering
Contribute to internal SEO thought leadership
How You'll Work.
Team & Collaboration
Coordinate directly with internal teams; Share actionable flash reports with the broader team; Contribute to internal SEO thought leadership
Communication Scope
verbal communication; consistent communication; well-structured follow-up
Process & Methodology
Manage deliverables from inception to completion, Maintain project plans and timelines with precision
Full Job Description
WHY DEPT®? We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA. We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter. At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build. THE ROLE: The Associate, SEO you are building a foundational mastery of how brands win in a multi-platform world. This role is designed for a perpetual learner. You will bridge the gap between traditional SEO, AI-driven search (AIO / GEO), and App Store Optimization (ASO). We don’t expect you to know everything on day one, but we do expect the intellectual curiosity to dive deep into new algorithms and the drive to "future-proof" our clients' visibility. While DEPT® is a remote-first company, this role requires candidates to be located in the Pacific time zone due to client restrictions. Core Responsibilities: Execution & Delivery: Support foundational initiatives including technical audits, keyword mapping, schema implementation, and website migrations. Execute App Store and Google Play Store optimizations, including keyword research for app metadata, creative asset coordination, and conversion rate testing. Assist in optimizing for generative search environments (AIO/GEO) through semantic analysis and synthetic query testing. Own the lifecycle of deliverables, ensuring timelines are met with precision and proactive communication. Manage deliverables from inception to completion, maintaining project plans and timelines with precision. Define upfront client SEO
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