Makes Us Great

AssociatePerformanceDirector

Singapore, Singapore FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Associate Performance Director at Makes Us Great. Skills: Performance Marketing, Paid Media, Campaign Optimization, Client Management. Lead and manage paid media performance portfolio. Execute strategy and planning”

Industry & Context.

Problems you'll solve

Troubleshoot varied campaigns; Provide meaningful and actionable insights; Optimise for client KPIs

What They're Looking For.

Must Have

Minimum 7-9 years’ experience within Performance Marketing roles, Proven knowledge and hands on experience with Paid Search, Paid Social, Programmatic and Display channels, Excellent stakeholder management and communication skills, Analytical Skills and Knowledge in performance measurement platforms and analytics tools, A proven record with large, complex campaigns, Clear verbal and written communication skills, client-facing skills, Proven track record of working with attribution models, Enthusiastic and confident individual, Demonstrates entrepreneurialism and initiative taking, ‘Hands-on’ approach to team and operations

What You'll Do.

Lead and manage paid media performance portfolio

Execute strategy and planning

Manage client communication and performance

Provide strategic guidance

Plan and execute paid media campaigns

Identify new media initiatives

Manage team of performance specialists

Develop relationships with media vendors

Build understanding of client business

Manipulate large data sets

Provide actionable insights

Build informed forecasts

Ensure end to end campaign delivery

Own teams' operations

How You'll Work.

Team & Collaboration

Liaise with internal and external stakeholders; Lead team of performance specialists; Work with product team

Communication Scope

Excellent stakeholder management; Clear verbal and written communication; Client-facing communication; Lead meetings

Process & Methodology

Ensure adherence to deadlines, Manage team deliverables, Organise and manage time

Full Job Description

**Job Description:** **_About Dentsu Group (dentsu)_** Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan. With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale. **_Job Description_** The purpose of this role is to lead and manage the paid media performance portfolio which comprise of media channels including Paid Search, Paid Social, Display and Programmatic, be responsible for the execution of the strategy and planning, communication and performance of client KPIs; and maintain adherence to deadlines and best practices. At its core, the role of the Performance Director is to provide strategic guidance, plan and help execute paid media campaigns across all relevant biddable media channels / platforms to achieve the business goals and objectives of our clients. This will require a strong channel knowledge and ability to identify opportunities to drive new media initiatives and client business outcomes. The role will include management and oversight of a team of performance specialists. **_Key responsibilities and accountabilities:_** * Responsible for media planning and activation across Paid Search, Social, Pro

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