Plunic

Marketing

AssociateManager-AffiliateMarketing

₹12–18L ~AI est. Gurgaon, India FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Manager candidates.

The Brief

“Associate Manager - Affiliate Marketing at Plunic. Skills: Affiliate marketing, Performance marketing, Lead generation, Insurance vertical. Identify new affiliates. Recruit new affiliates”

Industry & Context.

Marketing

What They're Looking For.

Must Have

1-3 years affiliate marketing experience, 1-3 years performance marketing experience, Knowledge of USA insurance vertical, Experience with CPL/CPA/Pay-per-call models, Familiarity with tracking tools

Nice to Have

Experience with pay-per-call campaigns, Experience with Lead Gen campaigns, Existing affiliate network connections, Existing publisher connections, Knowledge of lead validation, Knowledge of call center flows, Experience handling monthly budgets, Experience scaling campaigns

What You'll Do.

Identify new affiliates

Recruit new affiliates

Onboard new affiliates

Build relationships with partners

Negotiate deal structures

Monitor daily performance

Analyze affiliate traffic sources

Improve conversion rates

Scale profitable campaigns

Control compliance risks

Ensure adherence to USA insurance compliance

Monitor fraudulent traffic

Monitor low-quality traffic

Generate performance reports

Liaise with insurance advertisers

Manage campaign requirements

Ensure delivery of leads

Ensure delivery of calls

How You'll Work.

Team & Collaboration

Internal teams; Clients; Compliance teams; Advertisers; Networks

Communication Scope

Negotiation skills

Full Job Description

## Description Plunic was founded in 2017 with the aim to redefine performance marketing for brands and enable them access to high-intent consumers at scale. Over the years, Plunic has invested in and partnered with some of the most popular and fast-growing brands across the web, reaching approximately 300 million unique visitors every month We are looking for a results-driven Associate Manager- AffiliateMarketing to manage and scale affiliate partnerships in the USA insurance market (Auto, Health, Life, Personal Loans etc). The ideal candidate will have experience in performance marketing, lead generation, and compliance-heavy verticals. We are looking for an Associate Manager – Affiliate Marketing to join our growing team! ## What will you do as an Associate Manager - Affiliate Marketing Affiliate Recruitment & Onboarding Identify, recruit, and onboard new affiliates (publishers, media buyers, networks) Build strong relationships with high-performing partners in the US insurance space Negotiate payouts, caps, and deal structures Campaign Management Manage CPA/CPL campaigns across insurance verticals (Auto, Health, Life, Final Expense) Monitor daily performance (leads, conversions, ROI, approval rates) Optimize campaigns based on traffic quality and partner performance Traffic & Performance Optimization Analyze affiliate traffic sources (Facebook, Google, Native, Email, Call transfers) Improve lead quality and conversion rates Scale profitable campaigns while controlling fraud and compliance risks Compliance & Quality Control Ensure adherence to USA insurance compliance standards (TCPA, HIPAA where applicable) Monitor for fraudulent or low-quality traffic Work closely with compliance teams and advertisers Reporting & Analytics Track KPIs: EPC, CTR, CVR, ROI, Approval Rates Generate performance reports for internal teams and clients Use tracking platforms (HasOffers, Everflow, Tune, CAKE) Client & Advertiser Coordination Liaise with insurance advertisers and network

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