Monks
Technology
AssociateDirector,Strategy-EventsandExperiences
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“Associate Director, Strategy - Events and Experiences at Monks. Deliver strategic expertise. Bring products to life”
What You'll Achieve.
Drive product understanding; Drive product consideration; Win work; Expand agency portfolio
Industry & Context.
Identify friction points; Identify magic moments
What They're Looking For.
Must Have
7 - 9 years experience, 5+ years experiential marketing, 5+ years brand activation, 5+ years retail strategy, Based in US, Agency environment experience, Deep knowledge consumer electronics, Deep knowledge hardware brands, Deep knowledge tech brands, Understand marketing physical product, Understand designing for dopamine, Understand designing for belonging, Understand designing for memory, Led major global rollouts, Led high-impact activations, Proven track record winning business, Resilience, Adaptability
Nice to Have
Experience with large-scale tech ecosystems, BAS/MA degree, Portfolio demonstrating success
What You'll Do.
Deliver strategic expertise
Bring products to life
Turn campaigns into experiences
Define brand presence
Evaluate client objectives
Design physical footprints
Define attendee movement
Develop retail strategies
Drive product consideration
Determine user movement
Identify friction points
Identify magic moments
Strategize physical-digital connection
Amplify on-ground activations
Drive long-term loyalty
Define success metrics
Measure digital behavior
Lead strategic narrative
Identify growth opportunities
Cultivate client relationships
Act as trusted advisor
Collaborate with partners
Ensure concepts are feasible
Ensure concepts are buildable
Ensure concepts are impactful
Champion interactive design standards
Push design boundaries
How You'll Work.
Team & Collaboration
Internal leadership; Creative Directors; Technologists; Fabrication partners
Communication Scope
Articulate complex ideas
Full Job Description
Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website (monks.com/careers). About the Role As an Associate Director, Strategy - Events and Experiences, you’ll deliver customer-centric, spatial, and retail strategic expertise for one of our top-tier technology clients. You will bring hardware and digital products to life through best-in-class events, global trade shows, pop-ups, in-store activations, and on-device content working closely with internal leadership to turn brand campaigns into welcoming interactive experiences. We are looking for a dynamic candidate to champion the "phygital" (physical + digital) landscape who is passionate about creating immersive environments and seeking new opportunities to create impactful work in an ever-evolving space. Your job is to define how our clients’ brands live, behave, and sell in the real world—and how those moments seamlessly connect to the purchase journey. Responsibilities: Evaluate client objectives and product roadmaps to design compelling physical footprints, defining how attendees move through a space—whether it is a global trade show booth or a local retail pop-up. Develop retail engagement strategies that drive product understanding and consideration, specifically for consumer electronics, phones, wearables, and smart home devices. Go beyond the data. Determine how people actually move through spaces to identify friction points and "magic moments" with these devices in a physical space. Strategize the connection between physical events and digital ecosystems, ensuring on-ground activations are amplified
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