AssociateDirector,SalesOperations

## **_PURPOSE AND SCOPE_** The Associate Director of Sales Operations is responsible for driving operational rigor, delivering actionable performance insights, and enabling consistent execution across the sales organization. This role partners closely with Sales, Finance, Marketing, and Operations to enhance commercial effectiveness, improve data-driven decision-making, and scale best practices across the business. **_PRINCIPAL DUTIES AND RESPONSIBILITIES_** **Commercial Performance & Insights** * Analyze sales performance, pipeline health, and key value drivers to identify risks and opportunities * Develop and deliver actionable insights to improve revenue growth, productivity, and operational efficiency * Define, standardize, and monitor key performance indicators (KPIs) to ensure alignment with business objectives * Identify bottlenecks and drive improvements across **end-to-end sales processes** * Establish and scale best practices across: * Opportunity management * Forecasting discipline * Account planning * Lead initiatives to improve: * Sales cycle efficiency * Conversion rates * Win/loss outcomes **Analytics & Reporting** * Design, develop, and maintain scalable reporting solutions and dashboards, with a primary focus on **Power BI** * Ensure data integrity, consistency, and accessibility across stakeholders * Translate complex datasets into clear, concise, and executive-ready insights and recommendations **Business Operations Alignment** * Maintain deep understanding of sales roles, coverage models, and funnel dynamics * Partner with Sales Operations and Finance to align forecasting, performance management, and target setting * Lead the forecasting process, including: * Pipeline inspection * Revenue projections * Variance analysis * Provide ongoing insights into: * Revenue trends * Regional and product performance * Drive accountability through structured reporting and business review cadences (e.g., QBRs) **Problem Solving & Continuous Improvement** * Lead