Gibson Dunn

Legal

AssociateDirector,MarketingTechnology

$185–275k ~AI est. New York, New York, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Director candidates.

The Brief

“Associate Director, Marketing Technology at Gibson Dunn. Skills: Marketing technology, AI, Automation. Architect marketing technology function. Lead marketing technology function”

Industry & Context.

Legal

What They're Looking For.

Must Have

Experience with APIs, Experience with data ecosystems, Experience with analytics tools, Experience with Power BI, Experience with Tableau, Experience with GA4

What You'll Do.

Architect marketing technology function

Lead marketing technology function

Modernize marketing operations

Power client engagement

Power business development

Transform client connections

Lead client experience transformation

Lead communications function transformation

Deliver exceptional work

Build marketing technology team

Mentor marketing technology team

How You'll Work.

Team & Collaboration

Partner with senior leaders; Partner with lawyers; Partner with professionals

Full Job Description

Gibson Dunn is a leading global law firm, advising clients on significant transactions and disputes. Our exceptional teams craft and deploy creative legal strategies that are meticulously tailored to every matter, however complex or high-stakes. The firm’s work is distinguished by a unique combination of precision and vision. Based in New York, the Associate Director, Marketing Technology will architect and lead a best-in-class, global marketing technology function for Gibson Dunn. This leader will leverage AI, automation, and analytics to modernize marketing operations and power client engagement, business development, and brand growth. Combining strategic vision, technical fluency, and operational discipline, the Associate Director, Marketing Technology will transform how Gibson Dunn connects with clients through insight-driven marketing. Global Impact: Your work will define the marketing technology roadmap for a firm operating at the highest levels of law and business worldwide. Innovation at Scale: Lead the transformation of Client Experience and Communications function, leveraging cutting-edge tools—including AI-driven design solutions—to deliver exceptional work efficiently and strategically. Collaborative Culture: Partner with senior leaders, lawyers, and professionals across diverse practices and regions to bring bold ideas to life. Professional Growth: Build and mentor a world-class marketing technology team in a B2B environment. This role reports to the Chief Client Experience experienced with APIs, data ecosystems, and analytics tools (Power BI, Tableau, GA4). Governance retirement benefits; paid days off, including sick time, and vacation time; parental leave; basic life insurance; Flexible Spending Accounts; as well as discretionary, performance-based bonuses. #LI-Hybrid ______ For technical difficulties with our online application, please contact us at [email protected]. Our recruiting support team will respond as soon as possible. ______

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