Kraft Heinz
AssociateDirector,Marketing
“Associate Director, Marketing at Kraft Heinz. Skills: Brand strategy, Commercial results, Strategic planning, Team leadership. Lead brand strategy. Drive commercial results”
What You'll Achieve.
Drive commercial results; Ensure accurate forecasting and performance reporting; Deliver plans in support of brand and business objectives
Industry & Context.
Business acumen; Consumption analysis; P&L management
What They're Looking For.
Must Have
Proven ability to define long-term strategic direction while effectively managing day-to-day execution, Experience building and delivering strategic growth plans across both top and bottom-line results, business acumen, with expertise in demand forecasting, consumption analysis (POS and panel), and P&L management, Demonstrated success driving demand across the full marketing mix (product, price, place, promotion) and coaching others to do the same, Experience leading, developing, and motivating teams, with a passion for talent development and culture building, leadership, communication, and storytelling skills, with the ability to influence across a matrixed organization
What You'll Do.
Drive commercial results
Own short- and long-term planning
Guide cross-functional teams
Set strategic direction
Balance big-picture thinking
Coach and develop talent
Foster a culture of ownership
Lead and inspire cross-functional teams
Accountable for P&L inputs
Ensure accurate forecasting
Lead annual business planning cycle
Oversee core business fundamentals
Partner with Sales and Strategy teams
Deliver commercialization efforts
Partner with Communications and Innovation teams
Execute integrated marketing activations
Build future pipeline
How You'll Work.
Team & Collaboration
Guide cross-functional teams through execution and commercialization; Partnering closely with Sales, Finance, Insights, Innovation, and Operations; Lead and inspire cross-functional teams to deliver plans in support of brand and business objectives; Partner with Sales and Strategy teams on day-to-day commercial management and innovation sell-in; Partner with Communications and Innovation teams to execute integrated marketing activations and build future pipeline; Ability to influence across a matrixed organization
Communication Scope
leadership, communication, and storytelling skills; Ability to influence across a matrixed organization
Process & Methodology
Own short- and long-term planning, Lead the annual business planning cycle, Deliver commercialization efforts across innovation, renovation, quality improvement, and cost-reduction initiatives
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