Omnicom Media US PHD

Financial Services

AssociateDirector,DigitalActivation(Financial)

$70–125k New York, New York, United States Remote Friendly
The Brief

“Associate Director, Digital Activation (Financial) at Omnicom Media US PHD. Skills: Programmatic activation, Digital strategy, Team leadership. Lead and mentor team members. Set clear expectations”

What You'll Achieve.

Drive performance; Shape activation strategy; Measure team performance; Ensure best-in-class execution; Achieve performance outcomes; Drive incremental growth; Focus on bottom-funnel tactics; Drive incremental performance

Industry & Context.

Financial Services
Problems you'll solve

Troubleshooting

What They're Looking For.

Must Have

Bachelor's degree or equivalent experience, 5+ years programmatic experience, 5+ years digital activation experience, Hands-on DSP experience, Experience with Google Ads, Experience with Yahoo!, Experience with The Trade Desk, Experience with DV360, Experience with display buys, Experience with video buys, Experience with native buys, Experience with direct publisher buys, Understanding financial advertising regulations, Understanding data usage compliance, Understanding compliance considerations, Proficiency in ad serving tools, Proficiency in measurement tools, Analytical skills, Translate data into insights, Translate data into business impact, Team leadership experience, Mentoring experience, Client communication skills, Client presentation skills, Manage multiple workstreams, Negotiation skills, Partner management skills

Nice to Have

Post-secondary education

What You'll Do.

Lead and mentor team members

Set clear expectations

Set performance standards

Manage team resourcing

Ensure efficient talent use

Establish best practices

Own Investment performance

Identify growth opportunities

Align strategies to client goals

Contribute to practice development

Contribute to innovation initiatives

Own end-to-end execution

Execute programmatic campaigns

Execute direct publisher campaigns

Translate client strategy

Create activation plans

Ensure alignment with business goals

Drive in-platform optimization

Refine bidding strategies

Refine audience strategies

Refine inventory selection

Refine creative testing

Ensure compliant data use

Maintain delivery management

Troubleshoot campaigns

Build partner relationships

Maintain partner relationships

Manage partner relationships

Anticipate future needs

Identify new deal structures

Stay ahead of industry trends

Stay ahead of programmatic capabilities

How You'll Work.

Team & Collaboration

Cross-functional teams; Client stakeholders; Senior client stakeholders; Senior Director

Communication Scope

Client communication; Client presentations

Process & Methodology

Manage workstreams

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