Omnicom Media

Advertising

AssociateDirector,BusinessAnalytics

$110–135k Chicago, Illinois, United States
The Brief

“Associate Director, Business Analytics at Omnicom Media. Skills: Business analytics, Marketing analytics, Client strategy, Data storytelling. Build understanding of client's strategic issues. Develop understanding of client's initiatives”

What You'll Achieve.

Exceed client business goals

Industry & Context.

Advertising
Problems you'll solve

Problem-solving; Clarifying strategic issues; Clarifying operational issues; Driving issues to resolution

What They're Looking For.

Must Have

5-7 years data and analytics experience, University degree, SQL proficiency, Demonstrated knowledge in audience-based marketing, Demonstrated knowledge in data-driven advertising, Proven leadership ability, Strong client relationship experience, Stellar communication skills, Stellar presentation skills, Ability to train colleagues, Ability to coach colleagues, Organized, Prioritizing work, Conducting analysis, Project management

Nice to Have

Knowledge of agency-side media campaign planning, Knowledge of agency-side media campaign execution

What You'll Do.

Build understanding of client's strategic issues

Develop understanding of client's initiatives

Develop understanding of client's competitive position

Ensure analytics lead to actionable narratives

Construct insightful narratives through analytic techniques

Participate in measurement plan development

Participate in measurement plan execution

Ensure timely follow through on deliverables

Generate clear narratives

Communicate compelling narratives

Recommend research for consumer insight

Implement research for consumer insight

Identify opportunities to improve processes

Present reports to clients

Present POVs to clients

Present materials to clients

Contribute to consumer segmentation

Contribute to audience identification

Contribute to audience exploration

Design tests to measure media impact

Manage cross-functional tasks

Ensure understanding of priorities

Partner with Planning teams

Partner with Investment teams

Develop annual budgets

Assess direct report capabilities

Provide career growth roadmap

Institute goals to expand skills

Conduct research on industry trends

Engage in training on industry developments

How You'll Work.

Team & Collaboration

Planning teams; Investment teams; Cross-functional teams

Communication Scope

Client presentations; Client POVs; Client materials; Business writing; Presenting

Process & Methodology

Project management, Scope management, Budgeting, Timing management

Free ATS check

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