Omnicom Media
Marketing
AssociateDirector,BusinessAnalytics
“Associate Director, Business Analytics at Omnicom Media. Skills: Business analytics, Marketing analytics, Client relationship management. Build understanding of client's strategic issues. Build understanding of client's initiatives”
What You'll Achieve.
Exceed client business goals
Industry & Context.
Problem-solving; Critical thinking; Solution development
What They're Looking For.
Must Have
5-7 years data and analytics experience, University degree, Industry Knowledge in marketing analytics, Experience in integrated marketing, Demonstrated knowledge in audience-based marketing, Analytic skills, Critical thinking, Problem-solving skills, Proven leadership ability, Strong client relationship experience, Stellar communication skills, Stellar presentation skills, Ability to train colleagues, Ability to coach colleagues, Organized, Detail oriented, Prioritizing work, Business writing, Presenting, Conducting analysis, Project management
Nice to Have
Knowledge of agency-side media campaign planning, Knowledge of agency-side media execution process
What You'll Do.
Build understanding of client's strategic issues
Build understanding of client's initiatives
Build understanding of client's competitive position
Ensure analytics lead to actionable narratives
Construct insightful narratives through analytic techniques
Participate in measurement plan development
Participate in measurement plan execution
Ensure timely follow through on deliverables
Generate clear narratives
Generate compelling narratives
Generate actionable narratives
Recommend research for consumer insight
Recommend research for strategic process
Implement research for consumer insight
Implement research for strategic process
Identify opportunities to improve processes
Present reports to clients
Present POVs to clients
Present materials to clients
Contribute to consumer segmentation
Contribute to audience identification
Contribute to audience exploration
Design tests to measure media impact
Manage cross-functional tasks
Ensure understanding of priorities
Partner with Planning teams
Partner with Investment teams
Develop annual budgets
Assess direct report capabilities
Provide career growth roadmap
Institute goals to build skills
Institute goals to expand skills
Keep in front of industry trends
Keep in front of industry developments
Conduct research on industry trends
Engage in training on industry trends
How You'll Work.
Team & Collaboration
Planning teams; Investment teams; Cross-functional teams
Communication Scope
Client presentations; Client POVs; Client materials
Process & Methodology
Scope management, Budgeting, Timing management
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