Hasbro
Media
AssociateCreatorManager-TGLE/NA
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“Associate Creator Manager - TGLE/NA at Hasbro. Skills: Creator economy, Influencer marketing, Brand liaison, Campaign execution. Establish affiliate and ambassador approaches. Support influencer marketing strategies”
What You'll Achieve.
Drive demand for Hasbro products; Improve campaign results
Industry & Context.
What They're Looking For.
Must Have
4-6 years experience, Understanding of creator economy platforms, Experience managing brand social handles, Experience developing content strategies, Demonstrated success executing campaigns
Nice to Have
Experience in entertainment, gaming, toys, or consumer brands
What You'll Do.
Establish affiliate and ambassador approaches
Support influencer marketing strategies
Contribute to exploring new trends
Partner with brand teams
Design and execute influencer campaigns
Manage affiliate and ambassador programs
Oversee campaign execution
Build and maintain relationships with creators
Act as a brand liaison
Support long-term partnerships
Work closely with Digital Marketing
Partner with regional teams
Collaborate with internal teams
Track campaign performance
Provide insights and recommendations
Lead post-campaign evaluations
Stay informed on industry trends
How You'll Work.
Team & Collaboration
Cross-functional teams; Brand teams; Regional teams; Digital Marketing; Communications/PR; Legal; Consumer Insights
Full Job Description
We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime. At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We're looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come. The Associate Manager will collaborate with cross-functional teams to deliver high-quality campaigns and community engagement that resonate with fans and creators worldwide to drive demand for Hasbro products. Effective from the date that Hasbro opens its new Boston location, this position will be onsite Tuesday - Thursday at Hasbro's new HQ location in Boston, MA. In the interim, this position will be onsite Tuesday - Thursday at Hasbro's HQ in Pawtucket, RI or at Hasbro's temporary location in Boston, MA. A Day in the Life of Associate Creator Manager - TGLE/NA: Strategy & Execution Establish affiliate and ambassador approaches for Hasbro brands, tailored for product and regional nuance across the global portfolio Support the development and implementation of influencer marketing strategies across Hasbro & Wizards of the Coast's diverse brand portfolio. Contribute to exploring new trends in the creator economy, including social commerce, AI, and emerging platforms. Campaign Development Partner with brand teams to design and execute influencer and social campaigns supporting product launches, entertainment releases, and fan enga
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