TEGNA Inc.
AssociateAccountExecutive
Neural analysis suggests this role is
optimal for Entry candidates.
“Associate Account Executive at TEGNA Inc.. Skills: Sales, Client relationships, Revenue generation. Build pipeline of prospective advertisers. Conduct outbound prospecting”
What They're Looking For.
Must Have
12-month accelerated development role
What You'll Do.
Build pipeline of prospective advertisers
Conduct outbound prospecting
Participate in client discovery meetings
Assist in creating integrated marketing recommendations
Develop presentation skills
Develop storytelling skills
Position and sell sports sponsorships
Sell branded content solutions
Shadow Account Executives
Co-sell with Account Executives
Assist with proposal development
Assist with campaign execution
Track activity in CRM
Track meetings in CRM
Track proposals in CRM
Track pipeline development in CRM
Track opportunity progression in CRM
Participate in pipeline review meetings
Participate in activity review meetings
Participate in forecasting review meetings
Complete structured training
How You'll Work.
Team & Collaboration
Co-sell with Account Executives; Sales leadership
Communication Scope
Presentation skills; Storytelling skills
Full Job Description
About TEGNA TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U. S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news. KING 5 Media Group, the Home Team for Seattle sports and local storytelling, is seeking motivated, high-potential sales professionals to join our team. This 12-month accelerated development role is designed to build the next generation of multiplatform media sales professionals through hands-on experience, mentorship, structured training, and progressive selling responsibility across television, streaming, sports sponsorships, and digital advertising solutions. Participants will gain experience across Seahawks programming, Kraken partnerships, Mariners broadcasts, NBC Sports, Olympics coverage, K5+, Premion, NBC Peacock, and other multiplatform advertising solutions. Responsibilities • Build and maintain a pipeline of prospective advertisers and business opportunities • Conduct outbound prospecting through calls, email, networking, and in-person meetings • Participate in client discovery meetings and needs analysis • Assist in creating integrated marketing recommendations across television, streaming, digital, and sports platforms • Develop strong presentation and storytelling skills • Learn to position and sell sports sponsorships, streaming, OTT/CTV, and branded content solutions • Shadow and co-sell with Account Executives and sales leadership during the onboarding phase • Assist with proposal development and campaign execution • Accurately track activity, meetings, proposals, pipeline development, and opportunity progression within CRM systems • Participate in weekly pipeline, activity, and forecasting review meetings • Complete structured training across TV, streaming, digital advertising, CR
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