Mattel
Family entertainment
AssocManagerConsumerProduct
“Assoc Manager Consumer Product at Mattel. Skills: Licensing business relationships, Partner management, New business development, Negotiation, Strategy development, Market analysis. Manage day-to-day licensing business relationships across the UK. Deliver all aspects of partner management”
What You'll Achieve.
Achieving key brand, category and fiscal objectives; Delivering all aspects of partner management; Delivering the Hardlines, FMCG, and Promotions country strategy; Strengthening retailer relationships to ensure best-in-class Consumer Products programs; Driving business growth
Industry & Context.
Solutions-oriented, with the ability to think creatively and identify incremental revenue opportunities
Represent Mattel at trade fairs and category-specific industry events
What They're Looking For.
Must Have
5-7 years of experience in a consumer products, marketing, or sales role, understanding of the licensing environment, with direct exposure to licensing processes, Experience developing Joint Business Plans (JBPs), Exposure to managing financial plans, including forecasting and performance tracking, Degree in Business, Marketing, or a related field, or equivalent professional experience, Proven sales negotiation skills and a commercial mindset, Solutions-oriented, with the ability to think creatively and identify incremental revenue opportunities, influencing skills, with the ability to communicate messages persuasively and impactfully, commercial acumen, with the competence to build, articulate, and present strategic plans, Excellent relationship-building skills, able to navigate internal and external stakeholders with ease, Collaborative team player with an ambitious, growth-focused mindset, Exceptional verbal and written communication skills, capable of delivering a compelling narrative
Nice to Have
Hardlines knowledge, with experience in the toy industry preferred
What You'll Do.
Manage day-to-day licensing business relationships across the UK
Deliver all aspects of partner management
and negotiate new business opportunities
Coordinate daily communication with internal and external stakeholders
Support the UK hardlines retail strategy
Build relationships and develop programs with leading retailers
Act as the internal point of contact for each licensee
Manage all existing licensing deals
Conduct regular partner touchpoints
Track financial performance against forecasts and ambitious sales targets
Develop detailed Joint Business Plans (JBP) for each partner
Develop and manage comprehensive joint marketing plans per partner
Collaborate closely with Product Development
and Quality & Assurance teams to bring first-class products to market
Partner with Retail Development
and Local Brand teams to develop joint business plans
Implement marketing and promotional strategies
Prepare brand pitch materials and marketing presentations
and pitch new category opportunities and prospective licensees or promotional partners
Secure new licensing deals and negotiate renewals
Represent Mattel at trade fairs and category-specific industry events
Deliver the Hardlines
and Promotions country strategy
Strengthen retailer relationships to ensure best-in-class Consumer Products programs
Analyse the market to identify SWOT insights
and category priorities
Stay up to date with evolving trends
and competitive activity
Explore and recommend innovative approaches to drive business growth
How You'll Work.
Team & Collaboration
Work in partnership across the business with the Global Consumer Products, Regional Franchise, Local Brand, Regional Marketing, and Regional Product Development teams, as well as with the Audit, Finance and Legal Divisions; Collaborate with the Retail Development Lead on the UK hardlines retail strategy; Collaborate closely with Product Development, Creative, and Quality & Assurance teams; Partner with Retail Development, Digital, PR, Regional Franchise, and Local Brand teams; Implement marketing and promotional strategies in collaboration with internal and external stakeholders
Communication Scope
Exceptional verbal and written communication skills; Ability to communicate messages persuasively and impactfully; Ability to articulate and present strategic plans
Process & Methodology
Develop detailed Joint Business Plans (JBP) for each partner, including forecasts, budgets, stretch targets, retail and marketing calendars, and product line plans, Develop and manage comprehensive joint marketing plans per partner
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