WPP Media
Media
AssistantManagerProgrammatic
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“Assistant Manager Programmatic at WPP Media. Skills: Programmatic advertising, Digital media planning, Campaign optimization. Support planning of programmatic campaigns. Support execution of programmatic campaigns”
What You'll Achieve.
Deliver business outcomes; Improve campaign performance; Provide actionable insights; Showcase successful campaign outcomes; Showcase innovative programmatic initiatives
Industry & Context.
Problem-solving skills
What They're Looking For.
Must Have
1+ years of experience in Programmatic Media, 1+ years of experience in Digital Media Planning, 1+ years of experience in Digital Marketing, 1+ years of experience in Media Buying, Bachelor's degree in business administration, Bachelor's degree in Marketing, Bachelor's degree in Media Sciences, Bachelor's degree in a related field, Proficiency in Microsoft Excel, Proficiency in Microsoft PowerPoint, Good analytical skills, Good problem-solving skills, Good numerical skills, Good verbal communication skills, Good written communication skills
Nice to Have
Knowledge of DSPs, Knowledge of ad-serving platforms, Knowledge of programmatic ecosystems, Certifications in Google Marketing Platform, Certifications in DV360, Certifications in Google Analytics, Certifications in other relevant digital platforms
What You'll Do.
Support planning of programmatic campaigns
Support execution of programmatic campaigns
Support optimization of programmatic campaigns
Support reporting of programmatic campaigns
Work with internal teams
Work with technology partners
Deliver data-driven media solutions
Assist in campaign setup
Assist in campaign trafficking
Assist in campaign monitoring
Assist in campaign optimization
Assist in campaign reporting
Work with ad-serving platforms
Ensure accurate campaign delivery
Monitor campaign performance
Recommend optimization opportunities
Generate campaign reports
Generate performance analyses
Support audience targeting initiatives
Support segmentation initiatives
Support data strategy initiatives
Coordinate with internal teams
Coordinate with publishers
Coordinate with technology partners
Stay updated on programmatic trends
Stay updated on emerging technologies
Stay updated on industry best practices
Assist in preparing client presentations
Assist in preparing post-campaign analyses
Assist in preparing media recommendations
Ensure campaign delivery aligns with client objectives
Ensure campaign delivery aligns with KPIs
How You'll Work.
Team & Collaboration
Internal teams; Technology partners; Publishers; Clients
Communication Scope
Verbal communication; Written communication; Client presentations
Full Job Description
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com. About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary and Impact: WPP Media is world’s largest media investment company and are a part of WPP. We are currently looking for an Assistant Media Planner – Programmatic to join our team. In this role, you will support the planning, execution, optimization, and reporting of programmatic advertising campaigns across various digital platforms. You will work closely with internal teams, technolo
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