JioStar
media & entertainment
AssistantManager-CustomerMarketing,GCS
Neural analysis suggests this role is
optimal for Mid candidates.
“Assistant Manager - Customer Marketing, GCS at JioStar. Skills: Customer marketing, B2B marketing, Sales enablement, Campaign management, Client engagement, Content development. Develop and execute customer marketing initiatives for the GCS business across Sports and Entertainment properties. Create compelling sales narratives, pitch collateral, case studies, category decks, newsletters, and go-to-market materials tailored for advertisers and agencies”
What You'll Achieve.
accelerate business growth; demonstrate business impact; optimise future initiatives
Industry & Context.
analytical and project management skills
What They're Looking For.
Must Have
4-7 years of experience in B2B marketing, trade marketing, customer marketing, media marketing, or digital advertising, understanding of the digital advertising and media ecosystem, Excellent communication, presentation, and stakeholder management skills, Ability to manage multiple projects in a fast-paced, high-growth environment, storytelling and content development capabilities
Nice to Have
Experience working across entertainment, sports, OTT, digital media, or advertising industries is preferred
What You'll Do.
Develop and execute customer marketing initiatives for the GCS business across Sports and Entertainment properties
Create compelling sales narratives
and go-to-market materials tailored for advertisers and agencies
Partner closely with sales teams to identify market opportunities and build marketing programs that accelerate business growth
Build targeted marketing programs for key advertiser categories and emerging growth segments
and platform insights into client-facing narratives that demonstrate business impact
Support packaging and positioning of marquee sports tournaments
entertainment properties
and digital-first solutions for advertisers
Conceptualise and execute client engagement initiatives including roundtables
Drive visibility for the GCS business through strategic external and internal communication initiatives
Collaborate with cross-functional teams to deliver high-quality advertiser experiences across events and campaigns
Work closely with content
and brand teams to ensure cohesive market messaging
Support thought leadership initiatives through trend reports
insight-led marketing pieces
and market intelligence
Track campaign effectiveness and marketing impact metrics to optimise future initiatives
How You'll Work.
Team & Collaboration
Partner closely with sales teams; Collaborate with cross-functional teams; Work closely with content, revenue, strategy, research, and brand teams
Communication Scope
Excellent communication, presentation, and stakeholder management skills
Process & Methodology
analytical and project management skills, Ability to manage multiple projects in a fast-paced, high-growth environment
Full Job Description
## Key Responsibility B2B Marketing & Sales Enablement Develop and execute customer marketing initiatives for the GCS business across Sports and Entertainment properties. Create compelling sales narratives, pitch collateral, case studies, category decks, newsletters, and go-to-market materials tailored for advertisers and agencies. Partner closely with sales teams to identify market opportunities and build marketing programs that accelerate business growth. Industry & Category Marketing Build targeted marketing programs for key advertiser categories and emerging growth segments. Translate audience, content, and platform insights into client-facing narratives that demonstrate business impact. Support packaging and positioning of marquee sports tournaments, entertainment properties, and digital-first solutions for advertisers. Client Engagement & Events Conceptualise and execute client engagement initiatives including roundtables, webinars, networking events, content showcases, and industry forums. Drive visibility for the GCS business through strategic external and internal communication initiatives. Collaborate with cross-functional teams to deliver high-quality advertiser experiences across events and campaigns. Strategic Partnerships & Communication Work closely with content, revenue, strategy, research, and brand teams to ensure cohesive market messaging. Support thought leadership initiatives through trend reports, insight-led marketing pieces, and market intelligence. Track campaign effectiveness and marketing impact metrics to optimise future initiatives. ## Skills & Attributes for Success Sales enablement and advertiser marketing B2B campaign management Market and consumer insight translation Presentation and narrative building Event and client engagement management Cross-functional collaboration Strong analytical and project management skills ## Qualifications & Experience 4-7 years of experience in B2B marketing, trade marketing, customer marketing, media m
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