Weekday AI

AssistantBrandManager

Chennai, Tamil Nadu, India FULL TIME
The Brief

“Assistant Brand Manager at Weekday AI. Skills: brand strategy, content creation, consumer insights, storytelling, marketing campaigns. Take ownership of and advance the brand strategy across digital platforms, social media, content, and marketing campaigns. Convert scientific product claims into clear, consumer-friendly brand messages”

What You'll Achieve.

expand the brand narrative; advance the brand strategy; contribute to building a trusted, long-term brand; significant impact on brand perception and growth

What They're Looking For.

Must Have

3 to 6 years of experience in brand marketing, knowledge of consumer behavior and core principles of brand building, Skill in simplifying complex or scientific information into engaging narratives, Proven ability to work cross-functionally in dynamic, high-responsibility environments, Excellent execution capabilities coupled with strategic thinking, Outstanding written and verbal communication skills

Nice to Have

Experience with science-backed, dermatology-focused, or ingredient-driven brands, Background in influencer marketing, community engagement, or content-driven growth strategies, Familiarity with D2C business models and product launch processes

What You'll Do.

Take ownership of and advance the brand strategy across digital platforms

and marketing campaigns

Convert scientific product claims into clear

consumer-friendly brand messages

Develop and implement brand campaigns

and ongoing storytelling efforts

Lead the creative direction for content on social media

and marketing materials

Monitor brand health indicators such as awareness

Perform consumer and market research to guide positioning

and go-to-market strategies

Maintain brand consistency across all channels

and influencer collaborations

How You'll Work.

Team & Collaboration

Collaborate closely with product, marketing, performance, and creative teams to maintain a consistent brand voice; work cross-functionally in dynamic, high-responsibility environments; work directly with founders and product teams

Communication Scope

Outstanding written and verbal communication skills; Skill in simplifying complex or scientific information into engaging narratives

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