AppFollow
SaaS
ASOProductBuilder
Neural analysis suggests this role is
optimal for Mid+ candidates.
“ASO Product Builder at AppFollow. Skills: ASO product management, AI agents, MCP. Relaunch ASO product. Evolve ASO product”
What You'll Achieve.
Improve iteration velocity; Increase ASO adoption; Increase ASO usage; Grow ASO-attributed revenue; Deliver keyword ranking improvements; Improve feature quality; Improve feature stability
Industry & Context.
Root cause analysis
What They're Looking For.
Must Have
3+ years product management, B2B SaaS experience, ASO/mobile marketing knowledge, Hands-on AI tools prototyping, Fluent English
Nice to Have
Mobile app industry experience, Gaming industry experience, Remote startup experience, European time zone, Russian language, Spanish language, Portuguese language, German language
What You'll Do.
Design AI-agent workflows
Ship AI-agent workflows
Prototype features with AI tools
Compress release loop
Run product experiments
Validate against customer usage
Conduct competitor analysis
Define product discovery
Deliver product features
Iterate on product features
Partner with engineering
Take prototypes to production
How You'll Work.
Team & Collaboration
Engineering teams; Product teams; Customer-facing teams; Data teams
Process & Methodology
Roadmap planning
Full Job Description
## Description AppFollow helps the world's top mobile and gaming teams manage app reputation at scale — from tracking user feedback to optimizing app store presence and automating workflows. Trusted by Adobe, Rovio, Scopely, and Disney, we're a B2B SaaS platform serving SMB to enterprise clients worldwide. Remote-first, Europe-based. ## Role Overview We're looking for an ASO Product Builder to relaunch and grow AppFollow's ASO (App Store Optimization) product, with a strong focus on AI agents and MCP. Reporting to the CEO, you'll work closely with Engineering, Product, and customer-facing teams to turn ASO into a fast-moving, AI-native part of the platform. This is a builder role, not just a roadmap owner: we expect you to prototype and ship changes yourself using AI tools — compressing the loop between idea, experiment, and release. You'll collaborate with engineering, design, and data. This is a high-impact IC role reporting directly to the CEO, with potential to grow into a senior product position. ## Key Responsibilities Relaunch and evolve AppFollow's ASO product Design and ship AI-agent and MCP-powered ASO workflows Prototype features yourself with AI tools to compress the test → learn → release loop Run product experiments and validate against real customer usage data Own the ASO roadmap end-to-end: competitor analysis, discovery, specs, delivery, iteration Partner with engineering to take prototypes to production-grade ## KPIs Primary: Iteration velocity (prototypes & experiments shipped), ASO adoption & usage, ASO-attributed revenue (ARR: new & expansion) Secondary: Customer outcomes (e.g. keyword ranking improvements delivered), feature quality & stability ## Experience 3+ years in product management in B2B SaaS — required Strong ASO/mobile marketing domain knowledge — required Hands-on experience prototyping & shipping with AI tools — required Mobile app or gaming industry experience — strong plus Remote startup experience, European time zone ## Tools (mu
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