Bosch-HomeComfort
Mechanical Or Industrial Engineering
APACHeadofDigital&PerformanceMarketing
“APAC Head of Digital & Performance Marketing at Bosch-HomeComfort. Skills: Digital marketing, Performance marketing, Brand strategy, Customer acquisition. Define regional digital marketing strategy. Govern regional digital marketing strategy”
What You'll Achieve.
Support business growth; Accelerate business generation; Ensure digital visibility; Ensure demand generation; Ensure customer engagement; Ensure partner enablement; Ensure consistency; Ensure quality; Ensure compliance
Industry & Context.
Data-driven decision making; Root cause analysis
What They're Looking For.
Must Have
Deep expertise in digital marketing, Deep expertise in performance marketing, SEO expertise, Web ecosystems expertise, Analytics expertise, MarTech platforms expertise, DAM/PIM expertise, Email marketing expertise, Social media expertise, Campaign governance expertise, Strategic design knowledge, Hands-on operational execution knowledge, Understanding of digital ecosystem connections, Regional responsibility across APAC, Intercultural competence, Ability to adapt strategies, Familiarity with regional privacy regulations, Familiarity with localization requirements
Nice to Have
Technical depth, Leadership capability, Regional scope experience, Digital transformation experience, Advanced planning skills, Advanced management skills
What You'll Do.
Define regional digital marketing strategy
Govern regional digital marketing strategy
Deliver regional digital marketing strategy
Coordinate with country organizations
Coordinate with regional marketing teams
Coordinate with cross-functional teams
Ensure effective digital visibility
Ensure demand generation
Ensure customer engagement
Ensure partner enablement
Own multi-brand regional digital ecosystem
Support business growth
Drive digital transformation
Align with Bosch standards
Support other regional teams
Lead global governance of Hitachi brand
Ensure consistency across regions
Ensure quality across regions
Ensure compliance across regions
Define APAC digital marketing roadmap
Execute APAC digital marketing roadmap
Define APAC performance marketing roadmap
Execute APAC performance marketing roadmap
Ensure consistent digital visibility
Ensure brand presence across channels
Accelerate business generation
Establish regional standards
Establish regional processes
Establish regional KPIs
Lead digital transformation initiatives
Drive data-driven decision making
Prepare digital performance reporting
Communicate digital performance insights
Communicate digital performance recommendations
Ensure compliance with privacy requirements
Ensure compliance with security requirements
Prioritize initiatives
Allocate regional resources
How You'll Work.
Team & Collaboration
Coordinate with country organizations; Coordinate with regional marketing teams; Coordinate with cross-functional teams; Coordinate specialist knowledge
Communication Scope
Performance reporting; Insights communication; Recommendations communication
Process & Methodology
Campaign governance, Roadmap planning, Platform migrations
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