Notion

Technology

APACCampaigns&ContentLead

A$155–210k ~AI est. Sydney, New South Wales, Australia FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Lead candidates.

The Brief

“APAC Campaigns & Content Lead at Notion. Skills: Campaigns, Content, APAC, AI. Lead APAC integrated campaigns from brief to launch. Manage positioning, messaging, channel plan”

What You'll Achieve.

Drive awareness; Drive engagement; Drive qualified pipeline; Scale campaigns globally; Improve speed, quality, and consistency

Industry & Context.

Technology
Problems you'll solve

Synthesize insights; Recommend optimizations

What They're Looking For.

Must Have

Proven experience leading B2B integrated campaigns, Proven experience leading content programs in APAC, Excellent messaging skills, Excellent storytelling skills, Program management skills, Deep localization sensibility for APAC, Familiarity with APAC marketing/sales tech stack, Familiarity with measurement, Extremely AI-forward, Actively adopt and operationalize AI

Nice to Have

Be a Notion user, Experience across B2C campaigns, Experience in SaaS/Tech companies

What You'll Do.

Lead APAC integrated campaigns from brief to launch

Manage asset plan and timeline

Own campaign content and assets end-to-end

Define content strategy

Own content plan and production

Build modular messaging/toolkits for localization

Deliver Sales enablement content

Create local creative assets

Partner with country/regional marketers

Bring global campaigns to APAC

Create new campaigns from scratch

Package campaigns for global rollout

Own campaign performance reporting and learnings

Recommend optimizations

Establish AI-forward campaigns & content operating system

How You'll Work.

Team & Collaboration

Local APAC marketing team; APAC regional teams; Global marketing teams; Country/regional marketers

Communication Scope

Messaging; Storytelling; Clear narratives; Campaign copy; Clear readouts

Process & Methodology

Program management, Timeline management

Full Job Description

WHO WE ARE Notion is the collaborative AI workspace where teams and agents think together https://www.youtube.com/watch?v=vkpYpWfEK5s. We're building one place where your knowledge, projects, meetings, and AI tools live side by side, so work is faster, clearer, and less fragmented. Millions of individuals, small teams, and large companies run their work on Notion. Notinos (our employees) are customer zero in bringing this future of work to life. We care about craft, building things that last, and the belief that great work is still fundamentally human. Our goal isn’t to ship the next feature. Each and every team of Notinos is working to set the standard for how humans work together in the AI era. From building a business’s system of record to making and managing AI agents to automating away the busy work, we care deeply about giving our customers more time for their life’s work. ABOUT THE ROLE You’ll own APAC campaigns and content strategy and execution to drive awareness, engagement, and qualified pipeline. You will bring global campaigns and product launches into APAC by working with the local APAC marketing team to bring these campaigns to life. As well as bringing global campaigns to APAC, you will also create new campaigns from scratch and help to scale these out globally if successful in APAC. These are full integrated campaigns where you own everything from strategy, channel mix, content, messaging and execution (in-partnership with the local APAC marketing team). This role is based in Sydney and will report to the APAC Head of Marketing, partnering closely with APAC regional and global marketing teams. In-person collaboration is essential to Notion's culture. We require all team members to work from our offices on Mondays and Thursdays, our designated Anchor Days. Certain teams or positions may require additional in-office workdays. WHAT YOU'LL ACHIEVE - Lead APAC integrated campaigns from brief to launch to retro: positioning, messaging, channel plan, asset

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