Notion
Technology
APACCampaigns&ContentLead
Neural analysis suggests this role is
optimal for Lead candidates.
“APAC Campaigns & Content Lead at Notion. Skills: Campaigns, Content, APAC, AI. Lead APAC integrated campaigns from brief to launch. Manage positioning, messaging, channel plan”
What You'll Achieve.
Drive awareness; Drive engagement; Drive qualified pipeline; Scale campaigns globally; Improve speed, quality, and consistency
Industry & Context.
Synthesize insights; Recommend optimizations
What They're Looking For.
Must Have
Proven experience leading B2B integrated campaigns, Proven experience leading content programs in APAC, Excellent messaging skills, Excellent storytelling skills, Program management skills, Deep localization sensibility for APAC, Familiarity with APAC marketing/sales tech stack, Familiarity with measurement, Extremely AI-forward, Actively adopt and operationalize AI
Nice to Have
Be a Notion user, Experience across B2C campaigns, Experience in SaaS/Tech companies
What You'll Do.
Lead APAC integrated campaigns from brief to launch
Manage asset plan and timeline
Own campaign content and assets end-to-end
Define content strategy
Own content plan and production
Build modular messaging/toolkits for localization
Deliver Sales enablement content
Create local creative assets
Partner with country/regional marketers
Bring global campaigns to APAC
Create new campaigns from scratch
Package campaigns for global rollout
Own campaign performance reporting and learnings
Recommend optimizations
Establish AI-forward campaigns & content operating system
How You'll Work.
Team & Collaboration
Local APAC marketing team; APAC regional teams; Global marketing teams; Country/regional marketers
Communication Scope
Messaging; Storytelling; Clear narratives; Campaign copy; Clear readouts
Process & Methodology
Program management, Timeline management
Full Job Description
WHO WE ARE Notion is the collaborative AI workspace where teams and agents think together https://www.youtube.com/watch?v=vkpYpWfEK5s. We're building one place where your knowledge, projects, meetings, and AI tools live side by side, so work is faster, clearer, and less fragmented. Millions of individuals, small teams, and large companies run their work on Notion. Notinos (our employees) are customer zero in bringing this future of work to life. We care about craft, building things that last, and the belief that great work is still fundamentally human. Our goal isn’t to ship the next feature. Each and every team of Notinos is working to set the standard for how humans work together in the AI era. From building a business’s system of record to making and managing AI agents to automating away the busy work, we care deeply about giving our customers more time for their life’s work. ABOUT THE ROLE You’ll own APAC campaigns and content strategy and execution to drive awareness, engagement, and qualified pipeline. You will bring global campaigns and product launches into APAC by working with the local APAC marketing team to bring these campaigns to life. As well as bringing global campaigns to APAC, you will also create new campaigns from scratch and help to scale these out globally if successful in APAC. These are full integrated campaigns where you own everything from strategy, channel mix, content, messaging and execution (in-partnership with the local APAC marketing team). This role is based in Sydney and will report to the APAC Head of Marketing, partnering closely with APAC regional and global marketing teams. In-person collaboration is essential to Notion's culture. We require all team members to work from our offices on Mondays and Thursdays, our designated Anchor Days. Certain teams or positions may require additional in-office workdays. WHAT YOU'LL ACHIEVE - Lead APAC integrated campaigns from brief to launch to retro: positioning, messaging, channel plan, asset
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