Stanley Black & Decker
AmazonPaidMediaSpecialist
Neural analysis suggests this role is
optimal for Mid candidates.
“Amazon Paid Media Specialist at Stanley Black & Decker. Skills: PPC management, retail media platforms, digital media campaigns, budget management. develop disruptive retail media campaigns. drive sales for brands”
What You'll Achieve.
efficiently drive sales; drive point of sale; deliver optimal end user experience; deliver maximum organic search results; align with sales goals
Industry & Context.
analyzing results; recommend changes to optimize investment; analyzing financial metrics to determine ROI
What They're Looking For.
Must Have
3+ years of experience in pay-per-click (PPC) management for SEM campaigns, programmatic display experience, retail media platforms experience
Nice to Have
demonstrated success building unique digital media programs to drive point of sale, demonstrated success managing a budget, analyzing financial metrics to determine ROI
What You'll Do.
develop disruptive retail media campaigns
drive sales for brands
plan digital media campaigns
buy digital media campaigns
execute digital media campaigns
report on digital media campaigns
analyze campaign results
maintain brand experience
manage merchandising platforms
execute content initiatives
deliver optimal end user experience
assist with SEO initiatives
deliver maximum organic search results
develop unique programs
align with sales goals
lead agency relationship
negotiate packages/pricing
manage investment budget
How You'll Work.
Team & Collaboration
Collaborate with the Sr. Digital Media Manager; Partner with sales, channel marketing, finance, shopper marketing and brand teams; work in a matrixed organization; communicate and implement trends across the business; work in a highly collaborative team environment
Communication Scope
verbal communication; written communication
Full Job Description
**Digital Media Specialist** **Remote** **Come build your career.** It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 43,500 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®. **The Job:** As a Digital Media Specialist, you will assist in developing disruptive retail media campaigns that efficiently drive sales for our DEWALT, BLACK+DECKER, CRAFTSMAN, IRWIN, PORTER-CABLE, and BOSTITCH brands through retail media campaigns, search, digital marketing, marketing events, and other strategic initiatives. You'll get to: * Collaborate with the Sr. Digital Media Manager to plan, buy, execute, and report on digital media campaigns for our Tools & Outdoor brands, including analyzing results and recommending changes to optimize investment * Maintain and manage proper brand experience across multiple merchandising platforms and initiatives * Assist in executing content initiatives leveraging the platform to deliver optimal end user experience and assist with SEO initiatives to deliver maximum organic search results * Partner with sales, channel marketing, finance, shopper marketing and brand teams as well as agency partners to develop unique programs that align with sales goals * Lead the relationship with the SBD sales teams and media agency, negotiate packages/pricing, and manage an annual budget, including an investment budget for merchandising activities **The Person:** You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. Wouldn’t it be great if you could do your job and do a world of good? In fact, you embrace it. You also have: * Minimum 3+ yea
Applying for this Amazon Paid Media Specialist role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Workday
- Workday has a multi-step form — save your progress after every section.
- "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
- Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
- Job requisition numbers are useful when following up with HR by email.
ANONYMOUS · UNFILTERED
What do employees actually say about Stanley Black & Decker?
Real rants from real employees. Read before you apply.