Delta Exchange
Financial Services
AM-PerformanceMarketing
Neural analysis suggests this role is
optimal for Manager candidates.
“AM- Performance Marketing at Delta Exchange. Skills: Performance marketing, User acquisition, Campaign optimization, Partnerships. Plan paid marketing campaigns. Execute paid marketing campaigns”
What You'll Achieve.
Drive user acquisition
Industry & Context.
Root cause analysis
What They're Looking For.
Must Have
2-3 years of experience in performance marketing, understanding of paid acquisition channels, Ability to work in a fast-paced environment, fair understanding of MMP
Nice to Have
experience in gaming, fintech, or e-commerce
What You'll Do.
Plan paid marketing campaigns
Execute paid marketing campaigns
Optimize paid marketing campaigns
Analyse campaign performance
Manage day-to-day campaign monitoring
Prepare performance reports
Develop engaging ad creatives
Develop engaging ad copies
Leverage programmatic to expand reach
Leverage affiliate marketing to expand reach
Improve acquisition efficiency
Utilize data-driven insights to experiment
Experiment with new audience segments
Experiment with new creatives
Experiment with new targeting approaches
Identify strategic Direct partners
Negotiate strategic Direct partners
Onboard strategic Direct partners
Drive customer acquisition
Align partnerships with marketing objectives
How You'll Work.
Team & Collaboration
Work with internal agency; Work with external agency; Work with internal teams; Work with creative teams; Work with tech teams; Work with analytics teams
Full Job Description
We are looking for an Assistant Manager – Digital/ Performance Marketing to drive user acquisition through performance marketing and partnerships. This role is ideal for someone who can run biddable campaigns efficiently while identifying and managing high-impact partnerships. **Requirements** * Plan, execute, and optimize paid marketing campaigns across Meta, Google, Apple ads, X (Twitter), and other relevant channels. * Analyse campaign performance and continuously optimize for CAC, LTV, and ROAS. * Manage day-to-day campaign monitoring, perform campaign RCA, and prepare performance reports with actionable insights. * Work with internal & external agency/teams to develop engaging ad creatives & copies. * Leverage programmatic (DSPs) and affiliate marketing to expand reach and improve acquisition efficiency. * Utilize data-driven insights to experiment with new audience segments, creatives & targeting approaches * Identify, negotiate, and onboard strategic Direct partners to drive customer acquisition. * Work closely with internal teams (creative, tech, analytics) to align partnerships with broader marketing objectives. * 2-3 years of experience in performance marketing (preferably in gaming, fintech, or e-commerce). * Strong understanding of paid acquisition channels of App & Web campaigns on (Google Ads, X (Twitter) Ads Facebook Ads, Apple ads, Programmatic channels etc.). * Ability to work in a fast-paced, performance-driven environment. * Have fair understanding of MMP i.e Appsflyer, Adjust or Branch etc. * Good communication and data analytical skills.
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