Company
Technology
All-in-OneMarketingManager(ITBusinessEnablement/Adoption)
Neural analysis suggests this role is
optimal for Manager candidates.
“All-in-One Marketing Manager (IT Business Enablement / Adoption). Skills: Internal marketing, Adoption campaigns, Content creation, AI tools. Own and execute internal marketing campaigns. Own and execute adoption campaigns”
What You'll Achieve.
Drive user adoption; Drive user engagement; Achieve higher impact
Industry & Context.
What They're Looking For.
Must Have
8+ years of experience in marketing, 8+ years of experience in internal communications, 8+ years of experience in product marketing, Operate as a generalist, Ideation capability, Writing capability, Design execution capability, Content production capability, Proven experience in internal campaigns, Proven experience in change management, Proven experience in product adoption initiatives, Storytelling skills, Copywriting skills, Visual communication skills, Adoption-first mindset, Comfort working in fast-changing environments, Comfort with shifting priorities, Comfort with deadlines
Nice to Have
Experience in enterprise IT, Experience in digital transformation, Experience in internal platform rollouts, Portfolio demonstrating versatility
What You'll Do.
Own and execute internal marketing campaigns
Own and execute adoption campaigns
Track campaign performance
Create engaging multi-format content
Produce short-form video
Design adoption-focused messaging strategies
Implement adoption-focused messaging strategies
Move users from awareness to active usage
Move users to behavior change
Enhance productivity with AI
Scale content production with AI
Improve creative output quality with AI
Monitor campaign performance
Analyze engagement data
Continuously optimize strategies
Collaborate with IT teams
Collaborate with product teams
Translate technical capabilities into narratives
How You'll Work.
Team & Collaboration
Collaborate with IT teams; Collaborate with product teams
Communication Scope
Visual communication; Internal narratives
Full Job Description
## Accountabilities Own and execute internal marketing and adoption campaigns end-to-end, from planning and briefing to delivery and performance tracking Create engaging multi-format content including copy, visuals, and short-form video independently without dedicated creative support Design and implement adoption-focused messaging strategies that move users from awareness to active product usage and behavior change Leverage AI tools to enhance productivity, scale content production, and improve creative output quality Monitor campaign performance, analyze engagement data, and continuously optimize strategies for higher impact Collaborate with IT and product teams to translate technical capabilities into clear, compelling internal narratives Requirements: 8+ years of experience in marketing, internal communications, product marketing, or closely related fields Strong ability to operate as a generalist capable of ideation, writing, design execution, and content production independently Proven experience in internal campaigns, change management, or product adoption initiatives Strong storytelling, copywriting, and visual communication skills across multiple formats Adoption-first mindset with a focus on driving usage and engagement rather than just awareness Comfort working in fast-changing environments with shifting priorities and deadlines Hands-on experience with AI-powered content tools (e.g., ChatGPT, Midjourney, Adobe Firefly, Runway) is a strong advantage Experience in enterprise IT, digital transformation, or internal platform rollouts preferred Strong portfolio demonstrating versatility across campaign work, content, and creative execution Benefits: Opportunity to work in a high-impact, innovation-driven AI and enterprise technology environment Exposure to cutting-edge AI tools and modern digital transformation initiatives High ownership role with end-to-end responsibility across campaigns and strategy Fast-paced startup-style culture with strong learning and
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