Merkle
AJOQA
Neural analysis suggests this role is
optimal for Senior candidates.
“AJO QA at Merkle. Skills: Adobe Experience Platform, Journey Optimizer, SQL, JavaScript. Work with business and teams to craft solutions. Serve as subject matter expert on campaigns”
Industry & Context.
Logical Programming knowledge; Capability to query, work on aggregates, use filter conditions, Creation joins, define keys, set index etc
What They're Looking For.
Must Have
2+ years of implementation experience with Adobe Experience Cloud products especially Adobe Experience Platform and Journey Optimizer, Expertise in deploying, configuring, and optimizing all major Experience Platform services and Journey Optimizer features, SQL skills for querying datasets, implementing data transformations, cleansing data, etc., Hands-on experience developing custom applications, workflows and integrations using Experience Platform APIs, Deep familiarity with Adobe Experience Platform and Journey Optimizer technical implementations, Familiarity with configuring IMS authentication to connect external systems to Platform APIs, Experience developing, debugging, and optimizing custom server-side applications, Proficiency in JavaScript, JSON, REST APIs and SQL, Expertise ingesting data from sources like Adobe Analytics, CRM, Ad Server, Web and Mobile, understanding of concepts like multi-channel data management, segmentation, orchestration, automation, and personalization, Understanding of data structures like: JSON for representing data in APIs, Data Tables for processing tabular data, Streaming data flows, Good Communication Skills, Digital marketing experience, with Martech platforms implementation (Adobe/SFDC) from solution, design, and implementation specifically with AEP and AJO, Database skills – Have good expertise of either of databases SQL/ Oracle /Teradata etc., Data model design Skills for Marketing databases, Capability to query, work on aggregates, use filter conditions, Creation joins, define keys, set index etc, Logical Programming knowledge, with either JS/ Python /PHP etc., Should be comfortable with HTML/CSS, Understand complex data models (preferrable XDM) and the objective of marketing campaigns, Familiarity with establishing rules and conditional logics to customize journeys based on customer attributes and behaviours, Advocate for improvements, implementation coordination and communication skills
Nice to Have
Prior experience with CDP/Adobe campaign, Data engineering Skills, Understand complex data models (preferrable XDM)
What You'll Do.
Work with business and teams to craft solutions
Serve as subject matter expert on campaigns
Provide guidance and oversight to campaign resources
Provide direction on integration of marketing technologies
Own project deliverables end to end
and optimize Experience Platform services
Develop custom applications
workflows and integrations
Set up source connectors and ingest data
Configure Experience Events (XDM schemas)
Create audience segments
Trigger journeys and activations
Implement journey automations
Integrate with destinations like CRM
Develop using Platform APIs and SDKs
and optimize custom server-side applications
Ingest data from sources like Adobe Analytics
How You'll Work.
Team & Collaboration
Work with the business and associated teams; Work across the organization with line of business and technology colleagues
Communication Scope
Good Communication Skills; Ability to interact with customers independently with good articulation and confidence and Articulation; implementation coordination and communication skills
Process & Methodology
Own the project deliverables end to end working independently, implementation coordination
Full Job Description
The purpose of this role is to work with the business and associated teams to craft new solutions using Adobe Campaign, Redpoint or Unica. This role serves as a subject matter expert on campaigns and campaign platforms, and provides guidance and oversight to other campaign resources. This role is able to provide direction and guidance on integration of marketing technologies and tools. **Job Description:** Skills Required * Good Communication Skills- Ability to interact with customers independently with good articulation and confidence and Articulation. * Digital marketing experience, with Martech platforms implementation (Adobe/SFDC) from solution, design, and implementation specifically with AEP and AJO. * Database skills – Have good expertise of either of databases SQL/ Oracle /Teradata etc. * Data model design Skills for Marketing databases * Capability to query, work on aggregates, use filter conditions, Creation joins, define keys, set index etc * Logical Programming knowledge, with either JS/ Python /PHP etc., Should be comfortable with HTML/CSS. * Understand complex data models (preferrable XDM) and the objective of marketing campaigns. * Familiarity with establishing rules and conditional logics to customize journeys based on customer attributes and behaviours. Advocate for improvements. * Strong ability to partner and effectively work across the organization with line of business and technology colleagues. Strong implementation coordination and communication skills. **Good to have Skills:** * Own the project deliverables end to end working independently. * Prior experience with CDP/Adobe campaign * Data engineering Skills Job Description * 2+ years of implementation experience with Adobe Experience Cloud products especially Adobe Experience Platform and Journey Optimizer with 6+ years of overall experience in Digital marketing, campaign management. * Expertise in deploying, configuring, and optimizing all major Experience Platform services and Journey Opti
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