Outset
AI
AIMarketingOperationsManager
Neural analysis suggests this role is
optimal for Mid candidates.
“AI Marketing Operations Manager at Outset. Skills: AI Marketing Operations, HubSpot, GTM Engineering, Lifecycle Marketing, Data Infrastructure. Own the marketing ops tech stack end-to-end, with HubSpot as the foundation. Design and implement lifecycle marketing infrastructure: lead scoring, nurture flows, segmentation, and lifecycle stage definitions”
What You'll Achieve.
achieve deeper, qualitative insights about their users at unprecedented speed and scale; power our go-to-market motion; giving the team clear visibility into pipeline contribution, channel performance, and campaign ROI; scale with the team as we grow
Industry & Context.
architect the systems, processes, and data infrastructure; build lightweight automations and integrations that connect marketing tools, enrich data, and eliminate manual work
What They're Looking For.
Must Have
3–6 years of marketing operations experience, at least one role at an early-stage or growth-stage startup, HubSpot expert, Proven experience building lifecycle marketing programs, Hands-on GTM engineering experience, Hands-on experience working with or alongside a RevOps function, You've built marketing ops foundations before, analytical comfortable in spreadsheets and BI tools, fluent in funnel metrics, Detail-oriented, process-driven, able to work autonomously in a fast-moving environment
Nice to Have
Familiarity with Salesforce, Familiarity with ABM strategy, segmentation, and tooling
What You'll Do.
Own the marketing ops tech stack end-to-end
with HubSpot as the foundation
Design and implement lifecycle marketing infrastructure: lead scoring
and lifecycle stage definitions
Build and maintain campaign operations workflows
Own marketing performance reporting and dashboards
GTM Engineering: build lightweight automations and integrations that connect marketing tools
and eliminate manual work
Use AI-powered tooling to scale personalization
automate outreach sequences
and accelerate campaign execution
Build and maintain data pipelines that keep HubSpot clean and in sync with the rest of the stack
Establish the processes and documentation that will scale with the team as we grow
Evaluate and manage marketing tools and integrations across the stack
How You'll Work.
Team & Collaboration
working closely with Revenue Operations to architect the systems, processes, and data infrastructure; Partner closely with RevOps to align on funnel definitions, handoff criteria, attribution models, and reporting
Full Job Description
Outset invented a better way to do research: AI-powered user interviews. Global brands like Hubspot, Microsoft, Uber and Nestle use Outset to achieve deeper, qualitative insights about their users at unprecedented speed and scale. The research industry is massive (>$140B and growing) and ripe for disruption. Incumbents are outdated, slow, and burdened by high-cost services. That's our opportunity. Outset is backed by top Silicon Valley investors and raised a $30M Series B in December 2025—less than six months after our Series A—led by Radical Ventures with participation from M12 (Microsoft’s venture arm), 8VC, Y Combinator, and Adverb Ventures. The raise follows a breakout year, with our business growing 8x as enterprise customers across industries adopt our category, AI‑moderated research, as the new standard for understanding people. We’re a tight-knit team based in San Francisco’s Financial District, serving some of the world’s largest enterprises Outset is looking for an AI Marketing Operations Manager to build our marketing ops function from the ground up. This is a foundational hire, you'll be the first dedicated person in this space, reporting directly to the Head of Marketing and working closely with Revenue Operations to architect the systems, processes, and data infrastructure that power our go-to-market motion. You're not just an ops person - you have a technical, builder mindset. You're comfortable writing automations, connecting APIs, and using AI-powered tooling to move faster and do more with less. If you've built marketing ops at a startup before and know what it takes to go from zero to scalable, this role is for you. Responsibilities - Own the marketing ops tech stack end-to-end, with HubSpot as the foundation - from initial buildout to ongoing optimization - Design and implement lifecycle marketing infrastructure: lead scoring, nurture flows, segmentation, and lifecycle stage definitions - Partner closely with RevOps to align on funnel definitions
Applying for this AI Marketing Operations Manager role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Ashby
- Ashby is a fast modern ATS — most applications take under 3 minutes.
- The resume parser is strong; verify parsed experience dates and job titles.
- Custom screening questions are often scored algorithmically — answer completely.
- Location field affects geo-based screening; use your actual metro area.
ANONYMOUS · UNFILTERED
What do employees actually say about Outset?
Real rants from real employees. Read before you apply.