Company
AccountExecutive
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Account Executive. Skills: Advertising revenue, Client acquisition, Account management. Generate advertising revenue. Call on established agencies”
What You'll Achieve.
Consistently grow revenue; Exceed revenue goals
Industry & Context.
Valid driver's license
What They're Looking For.
Must Have
Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience, Minimum one year’s experience in sales, Valid driver’s license with an acceptable driving record, Experience achieving long-range objectives and implementing strategies
Nice to Have
Media field sales experience preferred
What You'll Do.
Generate advertising revenue
Call on established agencies
Cold-call new prospects
Convince potential clients of television advertising merits
Implement strategies to grow revenue
Establish credible relationships with local business community
Make sales calls on existing clients
Make sales calls on prospective clients
Maintain assigned accounts
Prepare sales presentations
Deliver sales presentations
Explain advertising benefits to customers
Provide clients with rate information
Develop advertising schedules with clients
Develop advertising schedules with station personnel
Develop advertisements with clients
Develop advertisements with station personnel
How You'll Work.
Communication Scope
Sales presentations
Full Job Description
The _Sales Account Executive_ generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising. * Implements strategies to consistently grow revenue and exceed revenue goals. * Establishes credible relationships with local business community. * Makes sales calls on existing and prospective clients. * Maintains assigned accounts and develops new accounts. * Prepares and delivers sales presentations to clients. * Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. * Provides clients with information regarding rates for advertising placement in all media. * Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. * Works with clients and station personnel to develop advertisements. * Performs other duties as assigned. _Requirements & Skills_: * Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience. * Minimum one year’s experience in sales, preferably in the media field. * Valid driver’s license with an acceptable driving record. * Experience achieving long-range objectives and implementing the strategies and actions to achieve them. * Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.
Applying for this Account Executive role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Workday
- Workday has a multi-step form — save your progress after every section.
- "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
- Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
- Job requisition numbers are useful when following up with HR by email.
ANONYMOUS · UNFILTERED
What do employees actually say about this company?
Real rants from real employees. Read before you apply.