Company

AccountExecutiveIII,Sales

$75–110k ~AI est. La Crosse, Wisconsin, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Executive candidates.

The Brief

“Account Executive III, Sales. Skills: Revenue generation, Client relationships, Sales presentations. Generate advertising revenue. Call on established agencies”

What You'll Achieve.

Consistently grow revenue; Exceed revenue goals

Industry & Context.

Eligibility Requirements

Valid driver’s license, acceptable driving record

What They're Looking For.

Must Have

Bachelor's degree in Marketing, equivalent combination of education and work-related experience, Minimum one year’s experience in sales, Valid driver’s license, acceptable driving record, Experience achieving long-range objectives, implementing strategies and actions, Proficiency with computers, telephones, copiers, scanners, fax machines, other office equipment

Nice to Have

media field experience

What You'll Do.

Generate advertising revenue

Call on established agencies

Cold-call new prospects

Convince clients of television advertising merits

Implement strategies to grow revenue

Establish credible relationships

Make sales calls on clients

Maintain assigned accounts

Prepare sales presentations

Deliver sales presentations

Explain advertising benefits

Provide clients with rate information

Develop advertising schedules

Develop advertisements

Perform other duties as assigned

How You'll Work.

Communication Scope

Sales presentations

Full Job Description

WLAX is seeking an experienced _Sales Account Executive_ to generate advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising. * Implements strategies to consistently grow revenue and exceed revenue goals. * Establishes credible relationships with local business community. * Makes sales calls on existing and prospective clients. * Maintains assigned accounts and develops new accounts. * Prepares and delivers sales presentations to clients. * Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. * Provides clients with information regarding rates for advertising placement in all media. * Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. * Works with clients and station personnel to develop advertisements. * Performs other duties as assigned. _Requirements & Skills_: * Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience. * Minimum one year’s experience in sales, preferably in the media field. * Valid driver’s license with an acceptable driving record. * Experience achieving long-range objectives and implementing the strategies and actions to achieve them. * Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

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