Highwire
B2B Technology
AccountDirector,PublicRelations(B2BTechnology)
“Account Director, Public Relations (B2B Technology) at Highwire. Skills: Client Strategy, Media Engagement, Agency Leadership. Lead B2B technology clients. Develop integrated communications strategies”
Industry & Context.
What They're Looking For.
Must Have
7+ years of PR or communications experience in an agency setting, Deep experience managing B2B technology clients, Proven success developing and executing integrated communications programs, understanding of the B2B technology media and analyst landscape, Exceptional writing, editing, and storytelling skills, Demonstrated strategic leadership and client management experience, Established media relationships within business, technology, and trade sectors, Experience mentoring and managing high-performing teams, business acumen with the ability to identify and act on growth opportunities, Creative, collaborative, and confident communicator
What You'll Do.
Lead B2B technology clients
Develop integrated communications strategies
Provide senior-level counsel
Translate complex technology topics
Serve as senior client lead
Identify and pursue growth opportunities
Partner with clients on visibility
Manage budgets and allocate resources
Build and maintain media relationships
Drive thought leadership programs
Oversee data-driven pitching
Leverage digital and social channels
Manage direct reports
Support new business initiatives
Contribute to agency marketing
Champion Highwire’s culture
Represent Highwire at industry events
Coach and mentor account teams
Foster a collaborative environment
How You'll Work.
Team & Collaboration
Oversee 4–5 account teams; Providing strategic leadership; Mentorship; Guiding clients; Developing a collaborative, high-performing team culture; Manage 3–4 direct reports; Providing mentorship, guidance, and performance feedback; Coach and mentor account teams; Foster a collaborative environment; Team Empowerment; Inclusion; Supportive, inclusive, and collaborative workplace
Communication Scope
Storytelling skills; Confident communicator
Process & Methodology
Manage budgets, Forecast hours, Allocate resources efficiently
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