Clients Blackbox, Inc.
performance marketing
AccountDirector,PaidMedia
“Account Director, Paid Media at Clients Blackbox, Inc.. Skills: Meta advertising, client account management, paid media strategy, copywriting. Own client accounts. Serve as primary point of contact”
What You'll Achieve.
generate qualified appointments; hit cost per appointment targets; achieve target show rates; achieve target close rates; client retention; drive renewals; drive referrals
Industry & Context.
Troubleshoot underperforming campaigns; Troubleshoot technical issues
What They're Looking For.
Must Have
5+ years of experience in paid media, Meta advertising, managing multiple client accounts simultaneously, hitting performance targets, retaining clients, copywriting skills, write compelling ad copy and scripts, conversion tracking, pixels, basic marketing automation
Nice to Have
financial services vertical, lead generation and appointment-setting campaigns, video sales letter marketing methodology, high-ticket, considered purchase funnels
What You'll Do.
Serve as primary point of contact
Run bi-weekly client calls
Send bi-weekly performance reports
Build trust and relationships
Build Meta advertising campaigns
Launch Meta advertising campaigns
Optimize Meta advertising campaigns
Manage campaign budgets
Manage audience targeting
Manage bid strategies
Manage creative testing
Monitor daily performance
Make adjustments to hit targets
Troubleshoot underperforming campaigns
Develop intervention strategies
Write video sales letter scripts
Collaborate with video editors
Use AI tools for copywriting
Set up conversion events
Configure Calendly integrations
Configure Zapier automations
Configure lead routing
Troubleshoot technical issues
How You'll Work.
Team & Collaboration
Collaborate with video editors on creative production
Communication Scope
explain performance data to non-technical clients
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