ZEISS
Consumer Goods
需求计划高级主管
Neural analysis suggests this role is
optimal for Senior candidates.
“需求计划高级主管 at ZEISS. Skills: Demand forecasting, S&OP, Data analysis. Build SKU level forecast models. Monitor new product ramp-up demand”
What You'll Achieve.
Reduce forecast deviation; Monitor demand attainment; Monitor inventory health
Industry & Context.
Root cause analysis; Data-driven decision making
What They're Looking For.
Must Have
3+ years consumer goods demand planning experience, Familiarity with multi-channel sales models
Nice to Have
985/211 university degree, Experience with SAP APO
What You'll Do.
Build SKU level forecast models
Monitor new product ramp-up demand
Assess marketing plan impact on forecast
Lead regional sales operations meetings
Integrate regional market intelligence
Calibrate regional demand plans
Design regional demand templates
Establish regional demand reporting rules
Develop regional demand planning SOP
Define data input standards
Establish collaboration mechanisms
Review regional forecast accuracy
Analyze forecast deviation root causes
Drive forecast improvement initiatives
Participate in monthly S&OP meetings
Output demand side data
Drive production and procurement alignment
Forecast supply demand imbalance risks
Develop contingency plans
Collaborate with IT to optimize demand planning system
Automate multi-source data integration
Build visualization dashboards
Monitor demand attainment rates
Monitor inventory health
How You'll Work.
Team & Collaboration
Cross-regional sales operations; Sales and marketing departments; Supply chain teams; IT department; Data development engineers
Communication Scope
Data storytelling
Full Job Description
Main tasks（主要任务） **产品维度需求预测** * 基于历史销售数据、市场趋势（如季节性波动、促销活动）、产品生命周期（新品/成熟品/衰退品），利用系统搭建SKU级别预测模型； * 了解基础统计模型：移动平均、指数平滑，动态调整预测准确率； * 监控新品上市爬坡期需求，联动市场部门评估营销计划对预测的影响。 **跨区域需求协同管理** * 主导区域销售运营协同会议，整合各区域市场情报（如竞品动态、渠道库存水位），校准区域需求计划； * 设计区域需求提报模板与规则，减少因信息不对称导致的预测偏差（如压货虚报、终端动销误判）。 **需求预测体系优化** * 制定区域需求计划SOP流程，明确区域销售、区域运营、总部职能部门、供应链端的数据输入标准与协同机制； * 回顾区域预测准确率，定期复盘偏差根因并推动改进。 **销售与运营计划 （S&OP）支持** * 参与月度S&OP会议，输出需求侧数据（如分品类/渠道的需求波动），驱动生产与采购计划对齐； * 预警供需失衡风险如产能瓶颈，推动提前制定应对方案。 **系统与数据工具应用** * 配合IT部门优化需求计划系统（如SAP IBP），实现多源数据自动化整合； * 联合数据开发工程师，通过Power BI/Tableau搭建可视化看板，实时监控需求达成率与库存健康度。 **Education /****教育背景** 大学本科（985/211）统计学、供应链管理、市场营销、数学等相关专业优先； **Experience /****經驗** 3年以上消费品行业（快消/FMCG、耐用消费品）需求计划、销售预测经验； 熟悉多渠道（KA渠道、电商、经销商）销售模式与需求驱动逻辑； **Other skills /****其他技能** 英语流利 熟悉预测建模工具（Excel及Power BI/Query、Python/VBA基础） 熟悉ERP系统（如SAP APO、U8）及S&OP流程 强跨部门影响力，能协调销售、市场等部门达成共识 对市场变化敏感，擅长在不确定性中制定合理预测 结果导向，逻辑清晰，擅长通过数据叙事驱动决策 Your ZEISS Recruiting Team
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